Digital Marketing Lead

Position Overview:
•Role: Digital Marketing Lead
•Location: Indore, Work from Office
•Shift Timings: Night Shift (6:00 pm to 3:30 am IST, Daylight saving 7:00
pm to 4:30 am IST)
•Working Days: Monday to Friday (5 days)

Key Responsibilities:
•Lead and strategize Social Media Marketing initiatives
•Oversee and optimize PPC campaigns (Linkedin Ads,Google Ads, Facebook Ads, etc.)
•Must have experience into B2B Marketing.
•Conduct comprehensive keyword research and drive SEO efforts
•Create and execute innovative content strategies
•Implement and manage inbound marketing tactics (lead nurturing,
marketing automation, CRM)
•Analyse and report on digital marketing performance metrics (traffic,
conversions, ROI)
•Leverage LinkedIn Sales Navigator for lead generation and networking

Requirements:
•5+ years of experience in Digital Marketing with proven leadership skills
•Expertise in managing and optimizing digital marketing campaigns
•Hands-on experience with PPC, email marketing, and social media
strategies
•Proficient with LinkedIn Sales Navigator and lead generation
•Highly creative with the ability to devise engaging campaigns and target
audiences effectively

Perks and Benefits:
•Competitive salary
•Performance-based bonuses and incentives
•Comprehensive healthcare insurance