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1892 IBM Jobs

Application Developer-Adobe Analytics

3-7 years

₹ 3 - 33L/yr (AmbitionBox estimate)

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This is an estimate of the average salary range for this position. It has not been reviewed by the company, and the actual salary may differ.

Bangalore / Bengaluru

Application Developer-Adobe Analytics

IBM

posted 13d ago

Job Role Insights

Flexible timing

Job Description

As an Application Developer at IBM, you'll work with clients to co-create solutions to major real-world challenges by using best practice technologies, tools, techniques, and products to translate system requirements into the design and development of customized systems. In your role, you will be responsible for:

Adobe Analytics

  • Implement and configure Adobe Analytics for tracking user interactions on websites and mobile applications.
  • Set up and manage eVars, props, and events for capturing data.
  • Deploy Adobe Analytics using Tag management solutions and ensure the accurate collection of data.
  • Collaborate with developers to implement data layers and custom tagging solutions.
  • Maintain and update tags across web and mobile platforms as required by new campaigns or tracking needs.
  • Optimize the tagging setup for performance and data accuracy.
  • Troubleshoot and debug analytics issues using tools such as Adobe Debugger, browser dev tools, and Charles Proxy.
  • Perform audits of the Adobe Analytics and Target implementation to ensure accurate tracking.
  • Data management using processing rules, SAINT Classification and Classification rule builders
  • Exposure to reporting APIs, Data Warehouse and Data Feeds
  • Adobe Target
  • Implement Adobe Target for A/B testing, multivariate testing, and personalized content experiences.
  • Set up A/B tests and personalization campaigns based on business and marketing requirements.
  • Integrate Adobe Analytics and Target to ensure seamless data flow for audience segmentation and reporting.
  • Collaborate with design, development, and UX teams to ensure tests and personalized experiences are implemented correctly
Required education
Bachelor's Degree
Preferred education
Master's Degree
Required technical and professional expertise
  • 3 - 7 years of experience working with Adobe Analytics and Adobe Target.
  • Strong experience with Tag management tools like Adobe Data collection, Tealium, Ensighten.
  • Implementation of Analytics and Target using Web and Mobile SDKs
  • Strong knowledge of JavaScript, HTML, CSS, and APIs for custom tracking solutions
  • Deep understanding of data layer structures and implementation for web and mobile applications.
Preferred technical and professional experience
  • Knowledge about Adobe Customer Journey Analytics (CJA)
  • Adobe Certified Developer expert in Adobe Analytics, Adobe Target, or both.
  • Experience with agile methodologies

Employment Type: Full Time, Permanent

Read full job description

IBM Interview Questions & Tips

Prepare for IBM Application Developer roles with real interview advice

Top IBM Application Developer Interview Questions

Q1. Chocolate Distribution Problem You are given an array/list CHOCOLATES of size 'N', where each element represents the number of chocolates i ... read more
Q2. Star Pattern Problem Statement Display the star pattern for a given positive integer N. Example: Input: N = 4 Output: * *** ***** ******* E ... read more
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View all 1.2k questions

What people at IBM are saying

4.1
 Rating based on 1.2k Application Developer reviews

Likes

Availability of Resources to Learn and upskill

  • Skill development - Good
Dislikes

Biased Treatment, Preference given to people with more years of experience rather than knowledge/skill they hold, pathetic increments.

  • Salary - Bad
  • +3 more
Read 1.2k Application Developer reviews

Application Developer salary at IBM

reported by 11.7k employees
Lock Unlock
₹5.7 L/yr - ₹26.2 L/yr
18% more than the average Application Developer Salary in India
View more details

What IBM employees are saying about work life

based on 22.1k employees
78%
84%
66%
79%
Flexible timing
Monday to Friday
No travel
Day Shift
View more insights

IBM Benefits

Work From Home
Soft Skill Training
Health Insurance
Job Training
Cafeteria
Free Transport +6 more
View more benefits

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IBM Bangalore / Bengaluru Office Locations

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Bangalore Office
Headquarter
IBM India Pvt Ltd, No. 4/1, Tower D, 2nd & 3rd Floor, Dairy Circle, Bannerghatta Main Road Bangalore
Karnataka 560029
Bengaluru Office
IBM, No.12, Subramanya Arcade, Bannerghatta Road Bengaluru
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