Marketing Acquistion Role (4-15 yrs)

Job Responsibilities :

- Achieve highly effective media performance across various paid media channels.

- Analyze campaign results, report on key metrics and optimize future campaigns based on learnings.

- Create compelling marketing content and collateral to support acquisition efforts.

- Manage agencies and internal creative teams to deliver successful campaigns on time and on budget.

- Manage agencies and the internal creative team to deliver successful acquisition campaigns.

- Manage a monthly budget to deliver leads to target.

- Manage campaign planning and execution including working with external media and creative agencies.

- Manage digital advertising campaigns across various channels, including search engines, social media platforms, and display networks.

- Manage marketing budgets and allocate resources effectively.

- Manage performance marketing agencies ensuring marketing spend efficacy.

- Manage spend investments to maximise new customer acquisition and deliver on growth goals.

- Manage the UK Marketing Programs + Events Calendar (and keep up to date).

- Create engaging, effective, multi-channel marketing campaigns.

- Create unique cohort strategies to retain and increase LTV of offline customers.

- Analyze data and insights to optimize acquisition campaigns and improve conversion rates.