Sports Marketing Manager

Purpose/Objective

We are looking for an experienced Sports Marketing Manager to lead the marketing, public relations, and brand-building efforts across our diverse sports properties.

Key Responsibilities of Role

1. Marketing Strategy & Execution: • Develop and execute comprehensive marketing strategies for sports teams, academies, events, and sports complexes. • Drive fan engagement through innovative campaigns across traditional and digital platforms. • Monitor and optimize campaign performance to maximize reach and impact. 2. Brand Building: • Strengthen and grow the brand presence of Gujarat Giants, Gulf Giants, Adani Ahmedabad Marathon, and other IPs. • Collaborate with internal teams and external agencies to maintain consistent brand messaging. • Create impactful narratives that position Adani Sportsline as a leader in the sports industry. 3. Public Relations & Media Management: • Build and nurture relationships with media outlets to ensure positive coverage. • Oversee PR campaigns and manage crisis communication if needed. • Organize press conferences, media interactions, and other PR activities. 4. Agency Management: • Liaise with creative, media, and digital agencies to ensure timely and high-quality deliverables. • Review and approve agency work, including ad campaigns, content, and creative assets. 5. Stakeholder Engagement: • Coordinate with internal and external stakeholders, including team owners, sponsors, and event partners. • Ensure all marketing activities align with the vision and goals of Adani Sportsline. 6. Event Promotion & Support: • Plan and execute promotional campaigns for events like the Adani Ahmedabad Marathon. • Ensure maximum visibility and participation for all events and initiatives.

Technical Competencies

Marketing Strategy,Brand Building,Stakeholder management,Public Relations

Qualifications and Experience

Qualifications & Experience: • 5-6 years of experience in sports marketing, preferably managing multiple sports properties or events. • Proven track record in brand building, PR, and marketing strategy development. • Strong understanding of the sports industry, fan engagement, and digital marketing trends. • Exceptional communication and interpersonal skills. • Experience managing agencies and working with diverse stakeholders. • Bachelor’s or Master’s degree in Marketing, Sports Management, or a related field.