Marketing Platform Auto Senior Analyst

Skill required: Marketing Operations - Salesforce Marketing Cloud

Designation: Marketing Platform Auto Senior Analyst

Qualifications:Any Graduation

Years of Experience:5 - 8 Years

What would you do?
Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will help design, implement & manage Salesforce Marketing Cloud, a customer relationship management (CRM) platform for marketers that allows them to create and manage marketing relationships and campaigns with customers. You will help incorporate incorporates integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and management, and data analysis.

What are we looking for?
You will be working a part of the Digital Marketing and Campaign team which helps client with their digital campaign and digital marketing requirements. They help provide various services around list pull , list hygiene and list uploads, providing data driven insights to client and help them get better ROI from their various digital marketing initiatives. The team is primarily accountable for performing list pull from client database by writing complex SQL queries. They also leverage popular tools such as Adobe Creative Suite, Workront Work management software, Atlassian Jira etc.Creating campaigns in SFMC.
Roles and Responsibilities:

In this role you are required to do analysis and solving of moderately complex problems

May create new solutions, leveraging and, where needed, adapting existing methods and procedures

The person would require understanding of the strategic direction set by senior management as it relates to team goals

Primary upward interaction is with direct supervisor

May interact with peers and/or management levels at a client and/or within Accenture

Guidance would be provided when determining methods and procedures on new assignments

Decisions made by you will often impact the team in which they reside

Individual would manage small teams and/or work efforts (if in an individual contributor role) at a client or within Accenture

Please note that this role may require you to work in rotational shiftsQualificationsAny Graduation