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GN - Song - MT - Brand and Creative Strategy (ECD)-Senior Manager
5-10 years
Mumbai
1 vacancy
GN - Song - MT - Brand and Creative Strategy (ECD)-Senior Manager
Accenture
posted 18hr ago
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Flexible timing
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Job Description
The Strategy & Consulting Global Network Song Practice | Market ing Transformation | Brand and Creative (Executive Creative Director) - Senior Manager
Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change.
Practice:Strategy & Consulting Global Network Song
I
Are a s of Work:Brand ing, Digital Marketing, Creative Strategy and Campaigns
| Level:Senior Manager
| Location:Mumbai |
Years of Exp :1 5 + years
Explore an Exciting Career at Accenture
Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement integrated creative campaigns for global clients to enhance brand and business performance? Does working in an inclusive and collaborative environment spark your interest?
Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consulting's Customer, Sales & Service practice.
The Practice – A Brief Sketch
The Strategy & Consulting Global Network Song practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner.
As an Executive Creative Director you will work closely with Clients and the Accenture Song team, manage the creative direction of some of our global clients clients , ensuring each project, no matter how big or small, produces world-class work. You would create and oversee the smartest, most influential, most awarded work in the business. You will need to oversee multiple clients from ask through execution, demonstrating team leadership, a strong point of view, and motivational skills throughout. You will need to be an expert in identifying and nurturing both great ideas and great talent .
We expect our Executive Creative Directors to be the leaders amongst leaders, who can represent our culture and standards to all levels and disciplines within the department, company-wide and across the industry.
Maintain and grow our reputation as one of the world's most creative companies .
Grasp the client business at the highest level and determine how to drive growth; consistently have a unique point of view on the brief .
Create, adapt and manage the creative direction for master campaign s of global brand to be relevant and insightful across the globe .
Oversee the entire process of creation and execution of all the elements of the campaigns by the Operations team, to ensure the highest quality of output for the campaign.
Find creative opportunities on even the most challenging of clients .
Inspire work beyond traditional advertising; develop and foster inventive ideas with a point of view in different global markets .
Push for unique ideas in social, digital and ideas that use innovative technology .
Solve problems by creating integrated systems .
Celebrate effectiveness as well as creativity .
Fight for smart ideas and find ways to make the impossible tangible .
Build client relationships with a deep understanding of clients, their business needs, and our role in their success. Establish full client trust in their instincts and decisions .
Key Skills:Portfolio or samples of work demonstrating smart, brand-building ideas and executions . Marketing or b rand s trategy , brand storytelling, understanding of consumer psychology and persuasion techniques , research, c ampaign m anagement, b rand c ontent m anagement , o mni- c hannel campaign planning, design , execution and management ; c ampaign reporting and analytics; a dvertising campaigns & promotions , s ocial media strategy , UI/UX experience.
In addition , in order to e xcel at the role , you will also need to
Actively pursue new business independently and as part of a greater team, and lead pitches.
Manage the career paths of multiple creative individuals through level s .
W ork with the leadership
to s upport business development and thought leadership in the research/insights space
.
Be adept at work ing
in a fast - paced dynamic environment both on offshore and onshore locations .
Have strong c ommunication and p resentation Skills to share the perfect pitch with key stakeholders .
Have strong c lient handling skills to develop, manage and deepen relationships with key stakeholders .
Have t eam building skills to collaborate, work and motivate teams with diverse skills and experience to achieve goals .
Ability to interpret data and combine them with consumer behavioral patterns, and competitive benchmarking to cull out insight ful, relevant creative campaigns for Clients.
Possess strong l eadership skills along with strong communication, problem solving, organizational and delegation skills to nurture and inspire team members .
I dentify new opportunities, develop solutions and own proposals end to end .
Contribute to o ffering development skills to identify areas of growth related to specific skills, platforms , assets etc. that contribute to enhancing the brand and creative strategy offering .
Read about us.
Blogs
Qualifications
Y our experi ence counts!
Overall experience of 15+ years with at least 1 3+ years of branding, creative conceptualization & execution, or advertising experience as a S r. C reative D irector or related role, with a major consulting firm or advertising agency or leading MNC.
Bachelor’s degree (Minimum) in art/design/communication/copywriting or related field from A Listed communication/ design institutes .
In-depth knowledge of branding, creative development and execution, digital marketing, and campaign deployment.
Proven experience in the development of integrated marketing and communications campaigns for clients.
Strong portfolio of published creative work on top brands across diverse categories.
Proficiency in Graphic design and illustration software like (not limited to) Adobe illustrator, photoshop, Adobe Creative Suit etc and Video editing and motion graphics tools.
Knowledge of using AI and GenAI tools.
Experience in working with senior management levels within existing organization / client organizations.
Good research, organizational, and time-management skills.
Creative, collaborative spirit.
Excellent written and verbal communication skills.
What’s in it for you?
An opportunity to work on transformative projects with key G2000 clients
Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies.
Ability to embed responsible business into everything—from how you service your clients to how you operate as a responsible professional.
Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities
Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization.
About Accenture:
Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions — underpinned by the world’s largest delivery network — Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624 ,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com
About Accenture Strategy & Consulting :
Accenture Strategy shapes our clients’ future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, d igital is changing the way organizations engage with their employees, business partners, customers and communities . This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategy's services include those provided by our Global Network – a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world.
Accenture Global Network Song | Accenture in One Word
At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, come and be a part of our team .
Employment Type: Full Time, Permanent
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GN - Song - MT - Brand and Creative Strategy (ECD)-Senior Manager
5-10 Yrs
Mumbai
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