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Accenture

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3.8

based on 56.9k Reviews

Video summary

Proud winner of ABECA 2024 - AmbitionBox Employee Choice Awards

Top Rated Mega Company - 2024

Top Rated Company for Women - 2024

Top Rated IT/ITES Company - 2024

17026 Accenture Jobs

Marketing Platform Auto Specialist

Accenture Solutions Pvt Ltd

3.8

based on 56.9k Reviews

7-11 years

₹ 14 - 23.51L/yr (AmbitionBox estimate)

Mumbai

Marketing Platform Auto Specialist

Accenture

posted 18hr ago

Job Role Insights

Flexible timing

Key skills for the job

Digital Marketing Data Analysis Salesforce SAP Sales and Distribution Project Management CRM

+ 7 more

Job Description

Skill required: Marketing Operations - Campaign Management

Designation: Marketing Platform Auto Specialist

Qualifications:Any Graduation

Years of Experience:7 to 11 years

What would you do?

The Channel Activation Specialist is responsible for supporting the execution of channel strategies and ensuring seamless activation across multiple sales and distribution channels.

This role focuses on driving customer engagement, optimizing channel performance, and collaborating with internal and external stakeholders to deliver on business objectives.

The Channel Activation Specialist ensures that all channel activities align with the overall strategy while maintaining a consistent and high-quality customer experience

What are we looking for?

Strong understanding of channel activation principles and best practices.

Proficiency in CRM tools, data analysis software, and project management platforms.

Knowledge of digital marketing techniques and tools.

Ability to analyze performance data and generate actionable insights.

Budget management and resource allocation skills.

Excellent communication and interpersonal skills.

Strong organizational and project management abilities.

Problem-solving skills with a customer-centric approach.

Ability to adapt to dynamic market conditions and changing priorities

Collaborative mindset with a focus on teamwork and relationship-building.

3-5 years of experience in channel activation, sales support, or marketing.

Experience in managing multi-channel strategies and working with external partners.

Familiarity with both digital and traditional activation channels.

Proven track record of supporting successful campaigns and initiatives

Roles and Responsibilities:

Support the implementation of channel plans, ensuring alignment with overarching business strategies and customer needs.

Collaborate with marketing and sales teams to launch and monitor promotional campaigns and initiatives within the designated channels.

Track and analyze channel performance metrics, providing actionable insights to enhance effectiveness and efficiency.

Partner with internal teams, external vendors, and distributors to ensure successful activation of channel programs.

Manage resources, budgets, and timelines effectively to ensure the smooth execution of channel activities.

Gather feedback from customers and partners to identify areas of improvement and innovation in channel execution.

Provide guidance and training to channel partners to ensure alignment with brand and operational standards.

Ensure all channel activities adhere to regulatory requirements and organizational policies

Qualifications

Any Graduation

Employment Type: Full Time, Permanent

Read full job description

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What people at Accenture are saying

3.5

Rating based on 67 Specialist reviews

Anonymous · Finance & Accounting in Hyderabad / Secunderabad

Likes

Accenture Operations have no pros

Dislikes

Toxic managers Toxic work loads Scary shifts without night shift allowance You are not entitled to take your own leaves Even sick leaves are questioned Forger about hikes, promotions and rewards. This place is only for the people who just agree their bosses and who say no they are in trouble.