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Accenture

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3.8

based on 56.9k Reviews

Video summary

Proud winner of ABECA 2024 - AmbitionBox Employee Choice Awards

Top Rated Mega Company - 2024

Top Rated Company for Women - 2024

Top Rated IT/ITES Company - 2024

17571 Accenture Jobs

Marketing Platform Auto Assoc Manager

Accenture Solutions Pvt Ltd

3.8

based on 56.9k Reviews

10-14 years

₹ 10 - 39L/yr (AmbitionBox estimate)

Mumbai

Marketing Platform Auto Assoc Manager

Accenture

posted 1d ago

Job Role Insights

Flexible timing

Key skills for the job

Digital Marketing Salesforce Trade Retail Android Marketing Management

+ 6 more

Job Description

Skill required: Marketing Operations - Customer Insight & Marketing Analytics

Designation: Marketing Platform Auto Assoc Manager

Qualifications:Any Graduation

Years of Experience:10 to 14 years

What would you do?

The primary function of this role is to plan develop and execute a promotions and sponsorships activation initiatives that will support the growth objective of the business, while enhancing brand equity of the concerned brand. This role will work with channel managers, marketing effectiveness specialist, brand and comms team and sales to make sure activations have a strong ROI and are aligned with strategy brand and communication strategies.

This role will also work closely with global sponsorship, category management team, leverage industry trends, consumer insights to be able to design promotions and activations that will have a high positive impact on the business.

This role requires a deep understanding of the market, consumer behavior, competitive dynamics. The person in this role will be responsible for managing budget, analyzing program and activations performance and untapping insights and learnings to optimize future programs. .

What are we looking for?

Communication skills - this role requires communicating effectively, so strong interpersonal and communication skills are a must for success

Analytical abilities - analyze data, observe trends, and report and evaluate the success and effectiveness of promotions, which requires strong analytical abilities

Teamwork - collaborate with a team and other departments or external contacts.

Organization skills - work with different colleagues and teams on multiple projects at one time, so the ability to prioritize tasks and stay organized is essential

University degree in Marketing or related discipline

MBA or equivalent post graduate degree desirable

Minimum 5 years of experience of relevant marketing experience required with a strong track record of business results and organizational leadership. Experience in the auto space preferred.

Strong track record of developing and executing plans, identifying and implementing new opportunities, measuring and delivering results

Strong creative and conceptual thinking ability to set a vision, identify new opportunities, develop new ways of working, pinpoint solutions to complex problems and overcome obstacles

Advanced analytical skills with ability to mine data for understanding and insight and to optimize based on results

Experience working with media agencies and sponsorships, preferred

Roles and Responsibilities:

Develops and implement promotions and sponsorship activations that are aligned with company strategy.

Monitor and evaluate the effectiveness of promotional and sponsorship activations.

Develop and manages the budget to support the activities.

Foster a very strong relationship with sponsors and partners to make sure we maximize the opportunity for growth.

Activate sponsorships and promotions at trade shows and other industry events

Creates, executes and analyzes all ideas in order to lead with strongest ideas in all retailers.

Qualifications

Any Graduation

Employment Type: Full Time, Permanent

Read full job description

Accenture Interview Questions & Tips

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What people at Accenture are saying

3.7

Rating based on 1k Associate Manager reviews

Anonymous · Data Science & Analytics in Bangalore / Bengaluru

Likes

Nothing can be mentioned here.

Dislikes

Work life Balance: Hours are not defined Work Culture: Very poor culture Management: Really poor Salary and Benefits: variable pay cut and zero hikes HIS: Very poor for parents Statutory warning: Working in Accenture can be injurious to your health

Salary - Bad

+6 more

Read 1k Associate Manager reviews

Associate Manager salary at Accenture

reported by 16.5k employees with 6-19 years exp.

₹14.5 L/yr - ₹40.2 L/yr

70% more than the average Associate Manager Salary in India

View more details

What Accenture employees are saying about work life

based on 56.9k employees

65%

85%

67%

75%

Flexible timing

Monday to Friday

No travel

Day Shift

View more insights

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Mumbai Office

1st, 2nd, 3rd, & 4th Office Level, Building No. 02, Mindspace, Serene Properties IT/ITES SEZ, Thane-Belapur Road, Airoli, Navi MumbaiMumbai, India, Mumbai
400708