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WayCool Foods and Products Marketing Manager Interview Questions and Answers

Updated 3 Jun 2021

WayCool Foods and Products Marketing Manager Interview Experiences

2 interviews found

I applied via Referral and was interviewed in Dec 2020. There were 5 interview rounds.

Interview Questionnaire 

1 Question

  • Q1. Write a plan for the marketing activities for their product line(FMCG). What are the key points to be conveyed to the agency for new product launch artwork. What is product marketing. Who is your role mod...
  • Ans. 

    Marketing plan for FMCG product line, key points for new product launch artwork, role model and understanding of role.

    • Identify target audience and create a marketing mix accordingly

    • Conduct market research to understand consumer behavior and preferences

    • Develop a unique selling proposition (USP) for the product line

    • Create a budget and allocate resources for various marketing activities

    • Collaborate with agencies to create ...

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Read about the role and share your relevant experience. Also convey what value addition you can do by joining the organisation.

I applied via Campus Placement and was interviewed before Jun 2020. There were 3 interview rounds.

Interview Questionnaire 

2 Questions

  • Q1. 3 new farmer laws
  • Ans. 

    The Indian government passed three new laws related to agriculture in September 2020.

    • The laws aim to liberalize the agricultural sector and provide more options for farmers to sell their produce.

    • They allow farmers to sell their produce outside of government-regulated markets and contract directly with buyers.

    • The laws have faced opposition from farmers who fear they will lead to the dismantling of government-regulated m...

  • Answered by AI
  • Q2. Numerical questions

Interview Preparation Tips

Interview preparation tips for other job seekers - Be strong and direct.

Marketing Manager Interview Questions Asked at Other Companies

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Interview questions from similar companies

I applied via Recruitment Consultant and was interviewed in Dec 2020. There were 3 interview rounds.

Interview Questionnaire 

1 Question

  • Q1. Technical

Interview Preparation Tips

Interview preparation tips for other job seekers - Prepare interview according to their job description

I applied via Recruitment Consulltant and was interviewed before Feb 2021. There were 3 interview rounds.

Round 1 - Aptitude Test 

Medium

Round 2 - One-on-one 

(1 Question)

  • Q1. On experience and some case studies
Round 3 - HR 

(4 Questions)

  • Q1. What are your salary expectations?
  • Q2. Why are you looking for a change?
  • Q3. Where do you see yourself in 5 years?
  • Q4. Tell me about yourself.

Interview Preparation Tips

Interview preparation tips for other job seekers - Jus tell what you have done in your previous jobs

I applied via Naukri.com and was interviewed in Aug 2018. There were 3 interview rounds.

Interview Questionnaire 

7 Questions

  • Q1. About capacity of machine. Experience of previous company
  • Q2. Salary structure.
  • Q3. Capacity
  • Q4. Rejection
  • Q5. System
  • Q6. SAP
  • Q7. Previous company details

Interview Preparation Tips

General Tips: No schedule time for interview. They ask to came at 10 am,but interview taken at 5:45pm. Very poor scheduled. No travelling allowance given even u came after spending 2500 RS. Also take 2-3 round on different days. And finally salary not disided.
Skills: Body Language, Leadership, Decision Making Skills
Duration: 1-4 weeks
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Naukri.com and was interviewed in Jun 2023. There were 4 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Don’t add your photo or details such as gender, age, and address in your resume. These details do not add any value.
View all tips
Round 2 - Group Discussion 

Case based GD. Relevant to the Industry.

Round 3 - Case Study 

Quite tricky Case Study. Basically they are looking for the right approach or direction to the problem not the exact solution always.

Round 4 - One-on-one 

(2 Questions)

  • Q1. Questions regarding my academic background were asked during the interview.
  • Q2. Tell me something about yourself

Interview Preparation Tips

Interview preparation tips for other job seekers - Be confident and have a positive attitude towards the process.
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Not Selected

I applied via Recruitment Consulltant and was interviewed in Mar 2024. There were 2 interview rounds.

Round 1 - HR 

(1 Question)

  • Q1. More towards work experience and job need
Round 2 - HR 

(1 Question)

  • Q1. Situation based Questions
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Company Website and was interviewed in Feb 2024. There were 2 interview rounds.

Round 1 - Aptitude Test 

Online aptitude test

Round 2 - HR 

(11 Questions)

  • Q1. Introduce yourself
  • Ans. 

    I am a dedicated and experienced professional with a strong background in leadership and team management.

    • Over 5 years of experience in retail management

    • Proven track record of increasing sales and improving customer satisfaction

    • Strong communication and problem-solving skills

    • Managed a team of 15 employees at my previous job

  • Answered by AI
  • Q2. Explain your previous company's jobe role
  • Ans. 

    Managed daily operations, supervised staff, handled customer complaints, and ensured store profitability.

    • Supervised a team of 10 employees

    • Responsible for inventory management and ordering supplies

    • Handled scheduling and training of new hires

    • Resolved customer complaints and issues in a timely manner

    • Analyzed sales data and implemented strategies to increase profitability

  • Answered by AI
  • Q3. Knowledge about sales
  • Q4. Did you handle team at your previous company?
  • Ans. 

    Yes, I have experience handling teams at my previous company.

    • Led a team of 10 sales associates in achieving monthly targets

    • Conducted regular team meetings to discuss goals and strategies

    • Provided coaching and feedback to team members to improve performance

  • Answered by AI
  • Q5. How to open a distributor
  • Ans. 

    To open a distributor, research the market, create a business plan, secure funding, obtain necessary licenses, find suppliers, and establish a distribution network.

    • Research the market to identify potential demand and competition

    • Create a detailed business plan outlining your goals, target market, pricing strategy, and distribution channels

    • Secure funding through loans, investors, or personal savings

    • Obtain necessary licen...

  • Answered by AI
  • Q6. Numeric and Weighted distribution
  • Q7. What is line cut?
  • Ans. 

    Line cut is a term used in retail to refer to the process of reducing prices on items that are not selling well.

    • Line cut involves marking down prices on products to increase sales and clear out inventory.

    • It is typically done on items that are not selling well or are seasonal.

    • Line cut can help attract customers and improve cash flow for the business.

    • Example: A clothing store may do a line cut on winter coats at the end

  • Answered by AI
  • Q8. What is ROI and how to calculate ROI?
  • Ans. 

    ROI stands for Return on Investment, a financial metric used to evaluate the profitability of an investment.

    • ROI is calculated by dividing the net profit of an investment by the initial cost of the investment and expressing the result as a percentage.

    • Formula: ROI = (Net Profit / Cost of Investment) * 100%

    • For example, if you invest $1000 in a project and it generates a net profit of $200, the ROI would be (200 / 1000) * ...

  • Answered by AI
  • Q9. Why you want to leave your present company?
  • Ans. 

    Seeking new challenges and growth opportunities.

    • Desire for career advancement

    • Looking for new challenges and learning experiences

    • Seeking a more supportive work environment

    • Interested in exploring different industry or company culture

  • Answered by AI
  • Q10. Why are we hire you?
  • Ans. 

    I have a strong background in leadership, problem-solving, and customer service, making me a valuable asset to the team.

    • Proven track record of successfully managing teams and exceeding sales targets

    • Excellent communication skills and ability to resolve conflicts effectively

    • Strong attention to detail and ability to multitask in a fast-paced environment

  • Answered by AI
  • Q11. What is your expectation?
  • Ans. 

    I expect to contribute my leadership skills, drive results, and support the team in achieving goals.

    • Expectation to lead and motivate team members

    • Drive results and achieve goals set by the company

    • Support team in their tasks and provide guidance when needed

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - 1. Prepare college level aptitude
2. Don't fear and go to achieve the interview with full confidence.

I applied via Naukri.com and was interviewed before Jul 2021. There were 4 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Aptitude Test 

General maths questions on percentage, profit loss, time speed & data interpretation

Round 3 - One-on-one 

(1 Question)

  • Q1. What is your main objective in your company.? Tell me about your typical day in your current organisation.?
  • Ans. I was responsible for the Sales & Distribution of my products in the most effective & efficient manner
  • Answered Anonymously
Round 4 - One-on-one 

(1 Question)

  • Q1. Tell me about the kind of Trade offers in your current organisation & how do you utilise them

Interview Preparation Tips

Interview preparation tips for other job seekers - Just be confident. Talks about the distribution, New launches, Team handling,

Tip- Please don't try to tell them your huge target achievements.
Interview experience
3
Average
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Recruitment Consulltant and was interviewed before Jun 2022. There were 4 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - HR 

(1 Question)

  • Q1. Q1. Tell me about yourself & family background ? Q2. Why are you insterested for this job role ? Q3. Tell about your working experience ?
Round 3 - One-on-one 

(1 Question)

  • Q1. Q1. They will ask about basic excel quetions ?e.g vlookup, hlookup, pivort table ? Q2. They will ask quetion about distributionship because GPI its a distribution base company ? Q3. They will ask you how m...
Round 4 - One-on-one 

(2 Questions)

  • Q1. This is a final round with RSM or GM of the branch in which you are applied job. e.g ahemdabad branch or delhi branch etc. This company consist branchs in which many city's use to come.
  • Q2. Q1. Basic Ms excel related quetions they will ask ? Q2. Why you want to join this organization ? Q3. What productive you can do for us ? Q4. Industry knowledge ? Q5. Business turnover your where handling p...

Interview Preparation Tips

Interview preparation tips for other job seekers - Godfrey phillips India ltd is old style management company. 60% in this company there is a work of Data & MS Excel which is completely useless & too hectic. Its a company in which you also have to do field work which is also very hectic because distributors are located in different cities or urban area therefore you have to travel a lot. After Covid tobacco base industry is in major loss specially this company Godfrey phillips India ltd. It is a company working in partnership with International phillips morie basically know as marlboro which is a only good brand but automatically you have to haddle the pressure of marlboro cigratte also. They will pressure very much under any coast & force you for selling thoes brand which is not stable in a market. "Salary also very very low" according to work because in this company work starts from morning 8:00Am & end till late night because you have to collect order form distributor in any condition & place order in early morning by yourself only.

This company is non of the use. Lots of pressure, very low salary & Upper managent is completely useless they all will trap you in a net. Fist three months they will not give pressure than they will tourcher you for selling a product & harras you.

In my working time period most of the people live there job due to pressure. Company rembrushment policy is also very bad. They will also do lot of querry while giveing you TA, DA.

This company is good for working in takeing a experience of tobacco industry for 6 or 7 months only not for a futhure.

WayCool Foods and Products Interview FAQs

How to prepare for WayCool Foods and Products Marketing Manager interview?
Go through your CV in detail and study all the technologies mentioned in your CV. Prepare at least two technologies or languages in depth if you are appearing for a technical interview at WayCool Foods and Products. The most common topics and skills that interviewers at WayCool Foods and Products expect are Marketing Management, 3D, Agribusiness, Agriculture Marketing and Business Development.
What are the top questions asked in WayCool Foods and Products Marketing Manager interview?

Some of the top questions asked at the WayCool Foods and Products Marketing Manager interview -

  1. Write a plan for the marketing activities for their product line(FMCG). What ar...read more
  2. 3 new farmer l...read more
  3. Numerical questio...read more

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WayCool Foods and Products Marketing Manager Salary
based on 8 salaries
₹7 L/yr - ₹8 L/yr
40% less than the average Marketing Manager Salary in India
View more details

WayCool Foods and Products Marketing Manager Reviews and Ratings

based on 3 reviews

3.9/5

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2.9

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3.8

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3.7

Salary

3.9

Job security

3.2

Company culture

3.1

Promotions

3.2

Work satisfaction

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