Tandem Data Processing Interview Questions and Answers

Q1. Reasons for the drop in CPM
Ans. 
Possible reasons for drop in CPM include seasonality, changes in ad inventory, shifts in audience demographics, and increased competition.
• Seasonal fluctuations in advertising demand

• Changes in available ad inventory

• Shifts in audience demographics affecting targeting effectiveness

• Increased competition leading to lower bids
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Q2. Types of floor in GAM
Ans. 
Types of floors in GAM include carpet, hardwood, tile, and laminate.
• Carpet

• Hardwood

• Tile

• Laminate
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45 min, general aptitude questions

Group discussion and case study on demonetisation

Q1. Confidence testing questions
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Q2. Technical related questions
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Q1. About datorama explain how it works
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Q2. More about digital marketing
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HTML, HTML5 ,CSS , Bootstrap, javaScript

First there was aptitude round

The coding question was average level

Q1. Resumes and project related questions were asked
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Q2. Explain you project
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Q3. How to create external tab link
Ans. 
To create an external tab link, use HTML anchor tag with target attribute set to _blank.
• Use <a> tag in HTML with href attribute pointing to the external link

• Set the target attribute of the <a> tag to _blank to open the link in a new tab

• Example: <a href='https://www.example.com' target='_blank'>External Link</a>
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Software testing and coding related questions

Programming test coding

Q1. Myself intro HR subject question with answer
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Q2. Subject related questions
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Q3. What is types software testing
Ans. 
Types of software testing include unit testing, integration testing, system testing, and acceptance testing.
• Unit testing focuses on testing individual components or modules of the software.

• Integration testing involves testing how different modules work together.

• System testing checks the entire system as a whole.

• Acceptance testing ensures that the software meets the requirements of the end users.
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Q4. What is unit testing
Ans. 
Unit testing is a software testing method where individual units or components of a software are tested in isolation.
• Unit testing helps in identifying bugs early in the development process.

• It ensures that each unit of code is working as expected.

• Unit tests are automated and can be run frequently to catch regressions.

• Mocking and stubbing are often used in unit testing to isolate the unit being tested.

• Example: Testing a ...read more
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Q5. What is integration testing
Ans. 
Integration testing is testing the interactions between different components/modules of a software system.
• Tests how well different parts of the system work together

• Ensures that data flows correctly between components

• Identifies any issues with communication or data transfer

• Examples: testing API integrations, testing database connections
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Q6. What is types of software testing
Ans. 
Types of software testing include unit testing, integration testing, system testing, and acceptance testing.
• Unit testing focuses on testing individual components or modules of the software.

• Integration testing involves testing the interactions between different components/modules.

• System testing tests the entire system as a whole.

• Acceptance testing is performed to validate if the software meets the requirements of the st
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Q7.  What is integration testing
Ans. 
Integration testing is testing the interactions between different components or systems to ensure they work together correctly.
• Integration testing verifies that different modules or components of a software work together as expected.

• It focuses on testing the interfaces and interactions between components.

• Examples include testing the integration between a front-end user interface and a back-end database, or between diff
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