SID Global Solutions Customer Service Executive Interview Questions and Answers

Marketing is the process of promoting and selling products or services to customers.

• Identifying customer needs and wants

• Developing products or services to meet those needs

• Promoting and advertising the products or services

• Selling the products or services to customers

• Building and maintaining customer relationships

• Analyzing market trends and competition

• Creating brand awareness and loyalty

Channels in marketing refer to the various platforms or methods used to reach and communicate with customers.

• Channels can be divided into traditional and digital categories

• Traditional channels include print ads, billboards, radio, and TV

• Digital channels include social media, email, search engines, and mobile apps

• Omnichannel marketing involves using multiple channels to create a seamless customer experience

• Choosing the ...read more

The 4Ps of marketing are Product, Price, Place, and Promotion.

• Product: the item or service being sold

• Price: the cost of the product or service

• Place: the location where the product or service is sold

• Promotion: the marketing and advertising used to promote the product or service

• Example: A company selling a new smartphone would consider the features of the phone (product), the price point (price), where the phone will be ...read more

SWOT analysis is a strategic planning tool used to identify strengths, weaknesses, opportunities, and threats of a business organization.

• SWOT analysis helps businesses to identify their internal strengths and weaknesses, as well as external opportunities and threats.

• It helps in developing strategies to capitalize on strengths, address weaknesses, take advantage of opportunities, and mitigate threats.

• For example, a comp...read more