NielsenIQ Interview Questions, Process, and Tips

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Q1. What does Nielsen do?
Ans. 
Nielsen is a global measurement and data analytics company that provides insights into consumer behavior and media consumption.
• Nielsen measures and analyzes consumer behavior and media consumption across various platforms

• They provide data and insights to help companies make informed decisions about their marketing and advertising strategies

• Nielsen also offers services related to audience measurement, advertising effect...read more
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Q2. Who are the clients of Nielsen?
Ans. 
Nielsen's clients are primarily companies in the media and consumer goods industries.
• Media companies such as NBCUniversal, CBS, and ESPN

• Consumer goods companies such as Procter & Gamble, Coca-Cola, and Nestle

• Retailers such as Walmart and Target

• Advertising agencies

• Government organizations
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