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I applied via LinkedIn and was interviewed before Jun 2023. There was 1 interview round.
Dynamic content in email allows for personalized and targeted messaging based on recipient data.
Dynamic content is created using personalization strings that pull in data from subscriber attributes or data extensions.
Content blocks are set up with rules to determine which version of the content to display to each recipient.
Examples of dynamic content include personalized product recommendations, location-based offers, ...
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