Key Accounts Manager- B2B Institutional Sales

Job Title: Key Account Manager - B2B Institutional Sales

Location: Hyderabad/Bangalore

Wonderla Holidays Limited is the largest amusement park chain in India. With multiple

locations, including Kochi, Bengaluru, Hyderabad and Bhubaneswar, with its next park set to

open in Chennai. Join us and be part of a dynamic organization where your contributions

make a difference, and every day brings new opportunities for fun and growth!

About Job: We are seeking a passionate Key Account Manager with 3-8 years of

experience in B2B institutional sales, preferably within the EdTech industry. This role will

involve building and nurturing relationships with key educational institutions

(international/prominent schools, colleges, universities), helping them integrate their yearly

school trips and industrial visits with Wonderla. You will play a key role in driving sales,

expanding partnerships, and promoting Wonderla within institutional vertical.

Key Responsibilities:

• Account Management: Develop and maintain strong, long-term relationships with

key institutional clients, including schools, colleges, universities, and educational

organizations. Serve as the main point of contact for institutional accounts.

• Sales Strategy: Drive B2B sales by identifying and securing new institutional clients,

and managing the growth of existing accounts. Promote Wonderla rides and offering

customized solutions for various client needs.

• Client Engagement: Conduct in-depth consultations with educational institutions to

understand their learning objectives and recommend Wonderla rides that align with

their educational goals, focusing on experiential learning and student engagement.

• Business Growth: Identify new business opportunities within the institutional sector,

including large-scale group bookings, educational field trips leverage Wonderla rides

for team-building or educational purposes.

• Local Market Expertise: Utilize your understanding of the local education sector to

identify trends, opportunities, and challenges, tailoring solutions that resonate with

regional educational needs and policies.

• Cross-Functional Collaboration: Work closely with the operations, marketing, and

customer support teams to ensure smooth execution of institutional bookings,

educational visits, and customer service.

• Market Intelligence: Stay informed about industry trends, competitors, and local

educational initiatives to keep Wonderlas offerings competitive and aligned with

market demand.

• Reporting & Analysis: Regularly track and report on key account performance, sales

targets, and customer satisfaction to management, providing insights into account

health and future opportunities.

Qualifications:

• Experience: 3-8 years of experience in B2B sales, key account management and have

good network with large schools/college chains

• Sales Expertise: Proven track record of managing large accounts, driving sales

growth, and achieving sales targets.

• Communication Skills: Excellent verbal and written communication skills, with the

ability to present complex ideas clearly to diverse stakeholders in educational

institutions.

• Problem-Solving: Strong problem-solving abilities, with the ability to assess client

needs and provide creative solutions that meet educational and engagement

objectives.

• Education: A bachelor’s degree in Business, Education, Marketing, or a related field.

Additional qualifications or certifications in sales, business development, or education

are a plus.