Excellent opportunity For ASM-LFS/Horeca based at Ahmedabad

Accountabilities - Scope of work

• Sales Volume

Sales Volume & Value
- Coverage & Account penetration
- Outstanding (No of Days)
- No of regular accounts with targeted Sales & Profitability in HORECA Segment
- No of New Customer Acquisition (Nos) with Targeted Contribution to Total Business from this segment in the area (%).

• Market Share/Prospecting

Ensuring Continual Growth in Current Markets & creating expansion opportunities in new markets.

Track competitor activity on a continuous basis and take action to counter competitor strategies in order to increase market share.

Developing a Comprehensive DATA BASE of current and prospective HORECA Customers

New account acquisition & development.

- Developing Area Coverage Plan

- Planning & Deployment of Team

- Developing Account acquisition strategy and prospect wise time bound acquisition plan

• Key Account Management

Developing and Implementing Account wise Sales Plan

- Planning and achieving target account wise share

- Finalization of Trade Terms

- Cross Selling /Upselling & Range Expansion

• New Product Introduction

Creating and Implementing New Product Launch plan as per companys business objectives

- New product launch Tracking in terms of Brand .Size, Pack and penetration accordingly .

• Sales Forecasting

Use field data for market to identify brand/pack gaps and partner with other stakeholders to develop area plans to drive shares. Trade Terms & Sales Operation

- Finalization of Terms of Trade both Its time and ongoing

- Ensuring ongoing order, supply and collection.

• Team Management

Set clear volume targets and KPIs for his/her team and territories

Managing the Sales and distribution channel and guiding the sales force on the same

• New Initiatives

Special projects and new initiatives in order to ensure continuous business growth. Strong Networking experience