B2B Content Marketing Specialist

B2B Content Marketing Specialist

Experience: 4+ years
Salary : Competitive
Preferred Notice Period: Within 30 Days
Shift: 10:00AM to 6:00PM IST
Opportunity Type: Onsite (Mumbai)
Placement Type: Permanent

(*Note: This is a requirement for one of Uplers' Partners)

What do you need for this opportunity
Must have skills required :
SEO, Keyword Research, Copywriting, B2B Marketing
Good to have skills :
SaaS

Our Hiring Partner is Looking for:
Content Writer who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you.

Role Overview Description
Content Writer
Can You Make B2B Content as Addictive as a Netflix Binge?
If you think writing about financial and tech products can’t be fun, we challenge you to prove us wrong. IDfy is hunting for a Content Marketing Writer who can turn complex topics into stories that engage, inform, and convert. We want someone who knows how to make a subject matter sing, whether it’s through a killer blog post, a viral social media thread, or a whitepaper so gripping that even non-finance folks would read it.

Think you’ve got the chops? Show us. But first, read on.
We’ll Get Along If You...
● Write like a pro – No fluff, no jargon—just clear, compelling content that speaks to the audience.
● Know B2B doesn’t mean Boring-to-Boring – You can inject personality into even the driest topics.
● Have 4-6 years of experience in B2B content marketing (finance/tech/SaaS experience? Bonus points!).
● Are a bit of a data nerd – You know that content isn’t just about words; it’s about results.
● Can juggle multiple projects without breaking a sweat.
● Know your way around SEO, keyword research, and marketing automation tools (HubSpot, Ahrefs, Semrush—any of these sound familiar?).

What You’ll Be Doing (a.k.a. Your Writing Playground)
● Create ALL the Things – Long-form, short-form, snappy, deep-dive... you’ll write it all. Newsletters, blogs, whitepapers, ebooks, infographics, video scripts, and more.
● Social posts & carousels that get shared, not scrolled past.
● Product content that makes our offerings irresistible.
● Campaign content that turns leads into conversions.
● Collaborate Like a Pro – You’ll work with brand, product marketing, sales, and design teams to make sure our content hits the right tone and delivers value.
● Write, Publish, Measure, Repeat – Track engagement, analyze data, and tweak your content so it keeps getting better.
● Stay Sharp – Research industry trends, stalk competitors, and keep us ahead of the curve.
● Manage the Chaos – Own the editorial calendar, ensuring a steady stream of content across multiple platforms.

We’re not just another B2B company—we’re a playground for the curious, the creative, and the bold. At IDfy, we’re redefining trust in the digital world, making fraud detection and identity verification smarter, faster, and cooler. Our content doesn’t just sit in a Google Drive folder; it drives strategy, sales, and engagement. We love fresh ideas, quirky takes, and content that dares to be different. If you want to push boundaries, write content that matters, and grow in a company that values originality, IDfy is where you belong.

How to apply for this opportunity

1. Register or login on our portal
2. Click 'Apply,' upload your resume and fill in the required details.
3. Post this click ‘Apply Now' to submit your application.
4. Get matched and crack a quick interview with our hiring partner.
5. Land your global dream job and get your exciting career started!

About Our Hiring Partner:
IDfy is an Integrated Identity Platform offering products and solutions for KYC, KYB, Background Verifications, Risk Assessment, and Digital Onboarding. We establish trust while delivering a frictionless experience for you, your employees, customers and partners.

About Uplers:
Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement. You will also be assigned to a dedicated Talent Success Coach during the engagement.

(Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well).

So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!