Brand Strategist

Job description

Interested candidates can reach out the below contact Jaya HR (9840849142)

Roles and Responsibilities

• Develop brand positioning strategies to drive business growth.
  
• Create engaging brand communications across various channels (digital, social media, events).
  
• Plan and execute successful influencer marketing campaigns.
  
• Manage brand planning activities from concept to execution.
  
• Oversee event management and activation efforts.
  

Desired Candidate Profile

• 3-6 years of experience in brand strategy, communication, or a related field.
  
• Proven track record of developing effective brand positioning strategies.
  
• Strong understanding of digital marketing principles and social media platforms.
  
• Excellent project management skills with ability to prioritize tasks effectively.

Functional Responsibilities

• Conceptualizing and executing brand programs to help brand equity
• Create brand-centric content. • Act as the custodian of the brand
• Branding support for events & activations
• Conceive, create and execute branding and innovative marketing content for platforms across online / offline
• Curating content for brand campaigns, building conversations around the content and ensuring constant engagement with the target communities. • Amplify stories through various media and grow our share of voice.
• Managing incoming media requests, building relationships with online influencers, identifying and engaging brand evangelist and advocates