Mobile App Marketing Manager - Digital Marketing

Interested candidates can reach out to the below contact

Jaya HR(9840849142)

Roles and Responsibilities

• Develop mobile app marketing strategies to drive user acquisition and retention.
  
• Manage app store optimization (ASO) for better visibility on Google Play Store and Apple App Store.
  
• Create engaging app campaigns across various channels, including social media, email, push notifications, and influencers.
  
• Analyze performance metrics using tools like Google Analytics to optimize marketing efforts.
  
• Collaborate with cross-functional teams to integrate marketing initiatives into product development.
  

Desired Candidate Profile

• 7-12 years of experience in mobile app marketing or digital marketing.
  
• Proven track record of success in ASO, organic search engine optimization, paid advertising campaigns.
  
• Strong understanding of mobile marketing principles and best practices.
  
• Excellent analytical skills with ability to interpret data insights from Google Analytics.