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Regional Sales Manager - South & East
Swiss Beauty
posted 7d ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
About us
Welcome to Swiss Beauty, the fastest-growing beauty and cosmetics brand in India. Established in 2013, Swiss Beauty aims to be the ultimate companion and BFF of every makeup lover, transforming beauty routines into extraordinary experiences. With a focus on Indian beauty needs, we merge global cosmetic standards with our expertise to create highly innovative, long-lasting, and comfortable products. Our mission is to elevate beauty to Swiss standards and offer game-changing products that set new benchmarks in the industry. We believe that makeup knows no boundaries and is for everyone. Join us on this remarkable journey as we redefine beauty norms and celebrate individuality.
Job Summary:
We are seeking a results-oriented Regional Sales Operations Manager with a strong background in modern trade retail within the cosmetics industry. The person will be responsible for managing and growing key retail accounts, developing strategic partnerships, and ensuring the successful execution of sales and marketing initiatives. This role is critical to enhancing our brand presence and driving revenue growth in modern trade channels.
Key Responsibilities:
- Sales Planning: Understands business and can create and execute growth plans through systematic planning and organizing. Operational Hygiene: Responsible for Operational Hygiene of the brand counters across various channels
- Channel Profitability: Responsible for driving profitability for MT counters in his region
- Relationship with the Account and Joint business planning: Work on a joint business planning with the regional retailer to freeze activation calendar, business plan for the year.
- Act as the primary point of contact for assigned accounts, ensuring excellent customer service and satisfaction.
- Drive Brand Activations: Driving various brand activations, combos, visibility elements, cross promos with other range etc.
- Ensure regional alignment with BA Supervisors/ASM s regarding the MT business on terms of performance, display etc. - Engage with the HO team to improve service levels to retailers.
- Engage with commercial team to ensure commercial hygiene and drive account profitability.
- Review monthly performance, MBQ s across categories, commercials and fill rates
- Managing channel conflicts: Effective controls, monitoring and structured checks to ensure price hygiene and right SKU mix in the market as per norms
- Ensured the achievement of Annual Operating Plan in terms of primary and secondary cruit, manage, and motivate the Sales team Working cohesively with other functions and collaborating constructively with peers
- Monitor merchandising standards, planogram, and product visibility in the market with dominance as per company norms Handling sales to MT retail accounts like Dabur New U, Spar, Health and Glow, Beauty and Beyond,LS, SS etc new partners.
- Responsible for New Doors new channels expansion in the region.
- Ensuring 100% fill rates to MT accounts by coordinating with inventory teams supply chain team.
- Handle Trade Activation for MT Accounts for Merchandising Activities like new launches, Visibility and Promotions conducted at the account level
Key Qualifications
Education
Bachelor s degree in Retail Management, Marketing, or a related field.
MBA in Sales, Marketing, or Business Administration is preferred.
Experience
8-9 years of experience in Modern Trade FMCG sales, retail operations, or channel management.
Candidates should be from Beauty/Cosmetics Background is must.
Skills Competencies
Exceptional leadership, communication, and interpersonal skills.
Strong strategic thinking and decision-making abilities.
Proven experience managing multiple stores and teams across various locations.
Results-oriented with a focus on achieving business goals and maintaining high standards of customer service.
Key Competencies
Sales and Business Development
Operational Excellence
Team Leadership and Collaboration
Data-driven Decision-making
Retail and Channel Management
Working Conditions
Environment: Office setting
Full-time position, Monday to Friday
What We Offer:
Swiss Beauty employees can access a wide range of benefits which, depending on eligibility criteria and location, include:
Paid parental leave as well as benefits to support you as you transition to life as a working parent
Maternity off
Flexible working hours window
Insurance coverage for you and your family
Adoption/Commissioning time off
Exclusive employee discount on our products
Learning and development opportunities
Recognition and service awards
Weekly wellness session
Our Commitment to Diversity, Equity, and Inclusion:
We are committed to fostering a workplace that values diversity, equity, and inclusion. We welcome applicants from all backgrounds, including diverse gender identities, ethnicities, abilities, and socio-economic statuses.
Employment Type: Full Time, Permanent
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What Swiss Beauty employees are saying about work life
based on 38 employees
Flexible timing
Monday to Friday
Within city
Day Shift
Swiss Beauty Benefits
Soft Skill Training 
Team Outings 
Health Insurance 
Work From Home 
Education Assistance 
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