Business Lead - Digital Marketing (5-8 yrs)

Business Lead - Digital Marketing

Key Responsibilities:

Business Development & Client Acquisition:

- Drive business growth through new client acquisitions for services like SEO, social media, paid ads, content marketing, and more.

- Identify digital marketing needs of prospective clients and create tailored pitches and proposals.

- Maintain a pipeline of leads and develop strategic partnerships to expand the agencys client base.

Client Management:

- Act as the primary point of contact for key digital clients, understanding their business needs and ensuring the successful delivery of services.

- Oversee project implementation with internal teams (SEO experts, social media managers, performance marketers, etc.) and monitor performance KPIs.

P&L and Revenue Management:

- Manage the digital marketing P&L, ensuring revenue growth and profit targets are met.

- Optimize project budgets, resource allocation, and campaign performance to improve profitability.

Strategic Collaboration:

- Collaborate with strategy, creative, and development teams to ensure integrated digital solutions.

- Stay updated on digital trends, emerging platforms, and marketing technologies to drive innovation.

Qualifications:

- 5+ years of experience in business development, digital marketing, or account management.

- Proven track record in sales and revenue generation within the digital marketing domain.

- Deep understanding of SEO, social media marketing, Google Ads, and performance marketing.

- Strong analytical skills and ability to interpret campaign data to drive business decisions.

- Excellent communication and relationship management skills