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Digital Marketing Specialist
Sarvang InfoTech India
posted 12hr ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
Campaign Management:
Plan, create, and execute performance marketing campaigns on Meta (Facebook, Instagram), Google, and LinkedIn Ads.
Continuously monitor and optimize campaigns for ROI, CPA, and other KPIs.
Email Marketing:
Use tools like Instantly.ai to design, execute, and analyze email marketing campaigns.
Manage mailing lists and segment audiences for personalized outreach.
Analytics and Reporting:
Track and report performance metrics using Google Analytics, Ads Manager, and other tools.
Provide actionable insights and recommendations to improve campaign performance.
A/B Testing:
Perform A/B testing for ad creatives, landing pages, and email campaigns to identify winning strategies.
Market Research:
Analyze market trends, audience behavior, and competitors to refine targeting and messaging strategies.
Budget Management:
Allocate and manage budgets across channels to maximize results.
Qualifications Skills:
Education:
Bachelordegree in Marketing, Business Administration, or a related field.
Experience:
3+ years of experience in performance marketing, with hands-on experience in Meta Ads Manager, Google Ads, and email automation tools.
Technical Skills:
Proficiency in tools like Meta Ads Manager, Google Ads, Google Analytics, Instantly.ai, and CRM platforms.
Strong analytical skills and the ability to interpret complex data into actionable strategies.
Soft Skills:
Excellent communication and presentation skills.
Detail-oriented with the ability to manage multiple campaigns simultaneously.
Employment Type: Full Time, Permanent
Read full job description What people at Sarvang InfoTech India are saying
What Sarvang InfoTech India employees are saying about work life
based on 8 employees
Flexible timing
Monday to Saturday
Within city
Day Shift
Sarvang InfoTech India Benefits
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