Public Relations Specialist

Roles and Responsibilities

• Develop and implement effective media strategies to promote company news, products, and services through various channels.
• Build and maintain strong relationships with key media contacts, influencers, and stakeholders to secure coverage in top-tier publications.
• Create engaging press releases, pitches, and other materials to capture attention from journalists and industry professionals.
• Collaborate with cross-functional teams to develop internal communication plans that align with business objectives.
• Monitor media coverage and provide regular reports on the effectiveness of PR efforts.

Desired Qualification

• 3-6 years of experience in public relations or a related field (advertising & marketing).
• Proven track record of success in developing and executing successful media campaigns.
• Strong understanding of digital media platforms and their applications in PR strategy development.
• Excellent writing skills for crafting compelling press releases, pitches, etc.