Job Overview: This position is responsible for driving business with National Online Channel Accounts, develop and execute the annual business plans with all the above accounts.
Key Stakeholders: Internal
Area Sales Team, Marketing and Digital team, Data Analytics, Commercial officer Sales Operations Manager and Regulatory team
Key Stakeholders: External
Distributors, National accounts and Online sellers
Reporting Structure
Chief Manager E-Commerce, Institutional Sales and Exports
Experience
Minimum of 5 years of experience in handling online channels with reputed FMCG/OTC company. Must have worked with some key known brands in E-Com Space Have worked with some prominent names in E-Com Eg. Amazon / Flipkart/ Grofers/ BB etc. Have worked on Direct account and 3P seller model Have experience of Margin Negotiation, listing of New products, on-boarding and managing profitability of products
Meeting the top line sales objective for the National Accounts like Amazon/firstcry/ flipkart/nykaaetc. with expertise of handling online portal sellers like Cloudtail/Olympia/Primacetcon multi-channel, multi-platform model. Overall responsible for sales to these accounts for the PAN India. Having all our product listed on the platforms, maintaining hygiene across all portals. Ensuring stock availability with a high degree of forecasting accuracy. Ensure fill rates of 90% plus with all these chains. Devising marketing strategy for Piramal products with key portals. Develop and manage the Annual Business plans for these National Accounts. Set annual targets for all these accounts. Sign the terms of trade (TOT), with desired counterparts, Ensure TOT execution and adherence PAN India. Build the relationship with Ecommerce partners/distributors to get efficient terms of trade (TOT). Drive profitability improvements for Ecommerce. Challenge the existing route to market model and suggest ways of reducing cost in the same. Ensure collection is done as per the agreed credit policy. Settlement of claims / credit notes within the agreed time New products introduction/ Packaging changes/ Pricing
Competencies
Entrepreneurial approach (Passion, integrity, high energy levels) Team player Problem solving abilities Sales Negotiation skills Excellent oral and writing communication skills Ability to stay calm under pressure, uncertainty and keep to deadlines
Any Graduate + MBA / PGDBM (Tier-2 or Tier-3 Institutes preferred)