Senior Manager - Sales

Job Overview:

The role will work with the Priority customers and Categories to develop & implement account specific Joint Business Plan by leveraging global best practices and consumer insights.

The role will also ensure rigor in tracking the execution and KPIs of the JBP for the priority customers

Responsibilities:

Customer Management

Be the custodian of Vol, Value & Share for Pep Foods for priority customers

Lead the planning & delivery of JBP (Joint Business plan) with customers & become their preferred partners in each category PI exist

Be the lead for planning with customers to ensure delivery of monthly vol, val & share gain as per Pep AOP target

Develop Omni Channel play by partnering with customers assortment, content, activation

Vol & AOP deliveryPlay lead role in developing and execution of AOP , including planning & implementation of marketing initiatives across a set of MT customers

Be the lead face for managing priority customers across their functions for day-to-day business

Keep daily track of stock situation and competition promo/activities on app /In store across all MT customers, mitigate adversity on real time basis.

Gather market insight on MOP (Market operating price)

Manage customer P&L & work closely with Finance team to reduce C2S / TS by finding various opportunity areas & find solutions for same.

Work closely with Implants / Javis Team / Unit sales team to drive OFR

Insights , Marketing Planning & Execution on GroundPlan monthly promotions based on insights / offtake data customer wise & region wise and advise unit sales for alignment, plan in advance with customers & roll out.

Responsible for market insights - deployment of promotions & tracking on shelf with daily rigour in all customers of MT

Review of marketing along with CMM - tracking of self & competition marketing deployments & act as source of COE on marketing intelligence

Closely work with Unit sales team, 3rd Party & Customers to ensure Best in Class Execution in stores

Lead the Brand pack agenda for the channel.

New accounts scouting & onboardingEnsure deployment of key pack initiatives at depth of customer wise- city x-store level

Onboarding of new accounts - explore customers, consult Franchise for ToT closure & implement practises with start of business

Plan & Launch of New SKUs (Listing + Activation) well on time.

Qualifications:

Minimum 7-9 years experience needed in Sales & customer management in MT/Ecom (including ASM, GTM, BDM roles).

MBA from Premier institute

Added advantage of Experience with FMCG multi-national companies