Marketing Executive

Job description

Job Overview:

The Marketing Executive (Branding) will be responsible for creating and executing innovative branding strategies that align with our company's goals and objectives. This role requires a highly organized, detail-oriented individual who is able to manage multiple projects simultaneously and work collaboratively with internal teams and external vendors. The ideal candidate will have a deep understanding of branding and marketing concepts, as well as experience in executing successful branding campaigns.

Key Responsibilities:

• Develop and execute branding strategies to increase brand awareness and drive customer engagement
• Conduct market research and analysis to identify opportunities and trends in the industry
• Collaborate with cross-functional teams to ensure branding initiatives are aligned with overall marketing objectives
• Create and manage budgets for branding campaigns
• Develop and maintain relationships with external vendors to ensure quality deliverables within budget
• Monitor and report on the success of branding campaigns using relevant metrics
• Stay up-to-date with industry trends and incorporate best practices into branding strategies
• Conduct field visits to gather data, insights and conduct competitor analysis

Requirements:

• Bachelor's degree in marketing, communications, or a related field
• 2+ years of experience in branding or marketing
• Excellent written and verbal communication skills
• Strong project management skills and ability to prioritize multiple projects
• Experience with marketing and branding tools, including Adobe Creative Suite, social media platforms, and email marketing platforms
• Understanding of marketing analytics and ability to track and report on campaign performance
• Ability to work collaboratively with internal teams and external vendors
• Creative thinking and ability to develop innovative branding strategies
• Willingness to travel for field visits - DAILY FIELD WORK WILL BE THERE

We are an equal opportunity employer and welcome candidates of all genders, backgrounds, and experiences to apply for this position. If you are a highly motivated, creative individual with a passion for branding and marketing, we would love to hear from you!