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319 Btl Marketing Jobs

Portfolio Marketing Lead

10-14 years

Mumbai

Portfolio Marketing Lead

Capgemini

posted 3d ago

Job Description

At Capgemini Engineering, the world leader in engineering services, we bring together a global team of engineers, scientists, and architects to help the worlds mostinnovative companies unleash their potential. From autonomous cars to life-saving robots, our digital and software technology experts think outside the box as theyprovide unique R&D and engineering services across all industries. Join us for a career full of opportunities. Where you can make a difference. Where no two days arethe same.



Job Description
  • Expertise in marketing strategy and planning in partnership with multiple stakeholders- SMEs, sales, accounts, offer leaders.
  • Expertise in a broad spectrum of marketing execution with strategizing and execution of full funnel end to end marketing strategies to increase mind share and market share, including sales and internal enablement.
  • Ability to work with dispersed matrix teams (Corporate, Sectors, Global Business Lines, Regions, Partners).
  • Ability to work independently, be self-motivated, and with project management skills.
  • Sensitivity for varied cultural and ethical viewpoints.
  • Strong senior stakeholder management and experience is a matrixed organization where influence is important.
  • Ability to work with, advise and influence Senior Management reaching conclusions and acting in fast-moving, sometimes ambiguous circumstances.
  • Good business knowledge of the IT landscape and new-age technological innovations. To be able to converse the business imperatives/challenges of the solutions to the stakeholders.


Primary Skill
  • Operational and technology efficiencies by bringing in new processes or systems which enhances productivity of the portfolio marketing team.
  • Marketing strategy- Multichannel campaign strategy and collaboration with various teams for offer launches content creation strategy for all offerings to drive market share and mind share based on objectives.


Secondary Skill
  • Leadership visibility by growing presence within the group, Business and within the portfolio.
  • Data driven marketer who keeps track of all the KPIs and measures success/failure of any campaign.


Employment Type: Full Time, Permanent

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What people at Capgemini are saying

3.0
 Rating based on 1 Marketing Leader review

Likes

Multicultures, ambition, sustainability as key agenda, rapid growth, even in the face of pandemic, health insurance, automated processes for everything

  • Job security - Good
  • +1 more
Dislikes

Promotion is difficult to get, hikes are non existent

  • Salary - Bad
  • +2 more
Read 1 Marketing Leader review

Marketing Leader salary at Capgemini

reported by 4 employees with 3-16 years exp.
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₹11 L/yr - ₹23.8 L/yr
23% less than the average Marketing Leader Salary in India
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