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Product Marketing Executive
Mtandt
posted 1mon ago
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Job Description
Company : Mtandt Group
Reach New Heights with Mtandt Group!
We are looking for a Product Marketing Manager responsible for developing and strategizing company products on various outbound channels.This role is accountable for meeting company orders, sales market share byusing effective marketing strategies.
- List all the company products ontrade portals (Alibaba, Justdial, IndiaMart, Trade4india, GemPortal, Tenders Portal etc.).
- Liaison with the OEM with the monthlyupdated product line and the same to be updated on the trade portals and the company website.
- Development delivery ofmarketing and value-driven thought leadership and sales enablement content andassets in the form of presentations, web content, social media posts, blogs, Datasheets, brochures, white papers, customer case studies, demos, videos,webinars, podcasts, etc.
- Design and drive go-to-marketplanning and execution (messages, positioning, differentiators, benefits,collateral, tools, training, etc.) Of new and existing products and solutions.
- Lead and contribute to productmarketing efforts to drive awareness, lead generation and adoption.
- Plan and execute the salesstrategy for the assigned geographic area to achieve company order, sales market share objectives.
- Maintain direct contact withcustomer accounts in the geographic area of assigned responsibility monitorcustomer satisfaction, industry trends competitive product offerings,strategies and activity.
- Coordinate and attend key industrytrade shows, seminars conferences representing company products.
- Get the company and itsproducts listed in target companies as authorized vendors.
- 4+ years of product marketing experience in B2B/Enterprisesoftware solutions.
- Proven Hands-on experience executing diverse marketingprojects.
- Strong external and internal facing communication andpresentation skills.
- High levels of copywriting, creativity and provenstorytelling skills.
- Ability to multi-task, prioritize and coordinate tasks ina dynamic environment
- Ability to drive collaboration with business partners andothers to achieve effective and measurable results.
- A highly analytical, data-driven approach.
- Fluent English - Must.
- Experience in using HubSpot CRM.
- Experience in using Trade Portals.
Employment Type: Full Time, Permanent
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