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595 Marriott International Jobs
Multi Property Director of Marketing
Marriott
·
4-5 years
Kolkata, Mumbai, New Delhi + 4 more
1 vacancy
Multi Property Director of Marketing
Marriott International
posted 6d ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
The Director of Marketing Communications is responsible for the planning, direction, control, and coordination of all communication activities, with an emphasis on public relations
Promotes and maintains good communications in order to enhance the prestigious image of the hotel and by doing so contributes to the revenues of the hotel
Promotes and maintains good communications in order to enhance the prestigious image of the hotel and by doing so contributes to the revenues of the hotel
CANDIDATE PROFILE
Education and Experience
Required:
High school diploma or GED; 4 years experience in the sales and marketing, guest services, front desk, or related professional area
OR
2-year degree from an accredited university in Business Administration, Marketing, Hotel and Restaurant Management, or related major; 2 years experience in the sales and marketing or related professional area
CORE WORK ACTIVITIES
Managing Marketing Communications Activities
Develops an annual communications plan with specific goals and budgets as outlined in the hotels marketing plan/communications manual
Prepares working plans to achieve goals and ensures the communications team is fully briefed on goals and progress
Prepares working plans to achieve goals and ensures the communications team is fully briefed on goals and progress
Compares actual achievements against goals on a regular basis and takes corrective action
Assists the DOM in the planning of all mailing activities, and oversees their execution
Ensures that the corporate ID manual is kept up-to-date and implemented as appropriate
Prepares on a timely basis the monthly sales & marketing communications report
Supervises and directs photography for advertising, collateral and public relations purposes in liaison with the DOM, the advertising agency and the field marketing department at corporate office
Ensures the department has a comprehensive master slide/photo/CD library for all advertising, collateral and public relations activities, and regularly sends these to corporate office for the image library
Supervises operations of the in-house art department
Monitors activities of competitor hotels and trends within the industry
Managing Public Relations Activities
Acts as official spokesperson for the hotel when appropriate and responds to all media requests within 24 hours
Compiles and maintains a comprehensive list of media contacts and manages them as per the media account management system
Delegates assigned accounts to communications staff as appropriate but takes full responsibility for the key media by maintaining and developing close relationships
Delegates assigned accounts to communications staff as appropriate but takes full responsibility for the key media by maintaining and developing close relationships
Prepares press releases for appropriate targeted media, locally, regionally and internationally
Works closely with the corporate and international press offices on developing story angles
Plays a key role in community and government relations as well as VIP handling
Secures opportunities, directs and attends hotel sponsored events, and develops targeted partner relationships
Creates and organizes press promotional activities
Participates in the press events/trips organized by the regional PR offices as required
Conducts press blitzes when appropriate
Ensures press kit information is comprehensive and kept up-to-date
Managing Advertising Activities
Works with the DOM and advertising agency on the rooms and food & beverage tactical advertising campaigns creative and media plans
Maximizes advertising budget by ensuring that the hotels creative message and media activities are consistent with the advertising of sister hotels and the company group advertising
Ensures that the advertising creative is in synergy with the company, projecting a consistent and quality message
Reviews the hotels market segmentation and other appropriate marketing reports to ensure that the media scheduling matches those segments
Monitors and maintains media schedules as well as prompt settlement of accounts
Managing Direct Marketing Activities
Takes an integrated approach to DM activities, ensuring a consistent and quality image is projected
Assists the DOM in the planning, implementation and tracking of electronic marketing activities
Maintains budget control
Manages Collateral
Coordinates and executes production of all printed materials, with assistance of advertising agencies, following the specifications stipulated in the corporate ID manual
Ensures hotel information is updated regularly on the internet/intranet
Supervises the production and quality of all displays and temporary signage in hotel public areas
Supervises and budgets for quality gift items as appropriate
Ensures correct usage of hotel logo on gift items as stipulated in corporate ID manual
Ensures correct usage of hotel logo on gift items as stipulated in corporate ID manual
Supervises the in-house graphic designer and/or print shop
Marriott International is an equal opportunity employer
We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture
We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law
We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture
We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law
Employment Type: Full Time, Permanent
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Top Marriott International Director Marketing Interview Questions
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What people at Marriott International are saying
Director Marketing salary at Marriott International
reported by
2
employees
with 10-12
years exp.
₹20.7
L/yr - ₹26.4
L/yr
53%
less
than the average Director Marketing Salary in India
View more details
What Marriott International employees are saying about work life
based on 1.3k employees
Flexible timing
Rotational Shift
No travel
Day Shift
Marriott International Benefits
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