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Engaged Employer

LTIMindtree

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3.8

based on 20.9k Reviews

149 LTIMindtree Jobs

Adobe Target/ Launch Specialist

Mindtree Limited

3.8

based on 20.9k Reviews

5-8 years

₹ 14.8 - 30L/yr (AmbitionBox estimate)

Pune

1 vacancy

Adobe Target/ Launch Specialist

LTIMindtree

posted 23hr ago

Job Role Insights

Flexible timing

Key skills for the job

Adobe Computer Science Project Management Information Technology Javascript CMS

+ 3 more

Job Description

The Adobe Target Launch Architect is a leader of project technical staff and the primary technical resource for the client who develops and optimizes the design and delivery of the solution ensures coordination with project management client services creative QA and frontend teams The ideal candidate has client facing skills presentation consulting sales support written communications etc can develop and lead people on project teams implementing solutions within the Adobe platform The Architect understands key delivery methodologies project management tools risk mitigation approaches and can communicate accordingly

Responsibilities

Configure administer and operate Adobe Target to build multichannel campaigns
Communicate and partner with upstream and downstream teams regarding the execution against the desired testing strategy
Design Adobe Target technical solutions to drive multitouchmultichannel marketing defined by the buyers journey
Understand related legacy systems and how solution would integrate with existing systems to achieve desired business outcomes Provide recommendations to developers on best practices and oversee development
Experience in AB and multivariate testing methodologies across a number of digital properties
Managing the end to end testing process including setting a hypothesis selecting KPIs and goals gathering requirements test execution and measurement
Ability to use realtime web analytics for monitoring results and optimizinginfluencing testing outcomes
Lead data science technology related activities for Tagging Web Analytics AB Testing and Cross channel Personalization and Attribution programs
Partner with crossfunctional teams to assess technology feasibility to execute marketing tests and personalized experiences as well as develop analytic dashboards and automated reports
Understands the interplay between Target and Analytics garnering informative insights and custom audiences via analytics and using it to test content and personalization
Adobe Target Web service implementation experience
Exposure to multiple endtoend Adobe target Implementation
Design experience of Migrating content from one legacy system to AEM

Requirements

Bachelors degree in computer science information technology engineering electrical engineering related field or equivalent work experience
7 years of overall experience with 4 years of handson development and architecture experience with Adobe Target 6 months of development experience with Adobe Launch
Excellent verbal and written communication skills as well as customer relationship building skills
Adapt to and work effectively with a variety of clients and in challenging situations
Desire to participate in and help build and strengthen a teamoriented environment
Strong adherence to a consistent delivery methodology and associated deliverable generation
Experience in design level documentation of BRD Technical and architectural diagrams

Nice to have Skills

Architect Certification in Adobe Target
Adobe Experience Platform AEP CDP and Adobe Experience Manager AEM CMS is an added advantage

Employment Type: Full Time, Permanent

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What people at LTIMindtree are saying

3.6

Rating based on 227 Specialist reviews

Anonymous · Engineering - Software & QA in New Delhi

Likes

Worked with decent managers Company promotes learning and certifications People willing to spend extra efforts can learn and grow Focused on emerging technologies.