Kotak Life Insurance - Assistant Vice President - BTL Business Marketing (8-12 yrs)

JOB DESCRIPTION:

POSITION/:-BTL Marketing

DESIGNATION:-Chief Manager / AVP - Marketing

GRADE:- L5 / L6

DEPARTMENT:-Marketing

WORK LOCATION:- Goregaon (East), Mumbai. Corporate office

HOW Will YOU CONTRIBUTE TO THIS ROLE:

- We are looking for channel marketing champions who have worked extensively in BFSI / FMCG / retail sectors

- Experience in conceptualizing and executing innovative merchandise, table tops for product campaigns based on the creative thought of the campaign

- Should have a solid vendor network and ability to manage multiple vendors at the same time on quality of output, commercial negotiations & timelines

- Ability to manage multiple internal stakeholders

- Should have handled product launches, sales events and on - ground activation for customer lead generation and engagement, end to end

- Well versed with new technology, material, formats available in the market for merchandise, table tops and be driven to go beyond and explore new possibilities, new ideas

- Strong vendor sourcing skill

- Experience in working with creative agencies for campaign development

- We are looking for self - driven people who are willing to contribute beyond their regular work and do something new that will truly excite distribution network

- Open to travel within the city mainly for vendor scouting

Education:

- Post Graduate | MBA - Marketing

- Preferably worked for a financial brand in a marketing role/ advertising agency

Work experience in years:

8 plus years of work experience

Skills / experience required:

- Creative thinking

- Consumer understanding

- Operation/executional skills

- System & process orientation

- Ability to multi-task

- Presentation skills

- Innovation

- Good grasp of English grammar, punctuation and spelling