Interview Kickstart - Senior Manager - Email Marketing (7-9 yrs)

Position: Senior Manager, Email Marketing.

Job Description:

At Interview Kickstart, we aim to revolutionize the way candidates prepare for interviews in the highly competitive tech industry.

Job Description:

- As the Senior Manager of Email Marketing, you will lead our email marketing strategy to engage our audience, nurture leads, and drive conversions.

- This role is crucial in delivering impactful, data-driven email campaigns that enhance our brand and support business objectives.

Key Responsibilities:

- Develop and execute a comprehensive email marketing strategy that aligns with the company's overall marketing goals.

- Manage the end-to-end email campaign processes, including audience segmentation, A/B testing, automation, and performance analysis.

- Create engaging email content and design templates that resonate with our target audience.

- Analyze campaign performance metrics using tools like Google Analytics and email marketing software, providing insights and recommendations for improvement.

- Collaborate with the marketing team to coordinate email campaigns with other initiatives, such as webinars, product launches, and content marketing efforts.

- Monitor industry trends and best practices to continually refine and optimize our email marketing efforts.

- Lead and mentor a team of email marketing specialists, fostering a culture of creativity and accountability.

- Join us in transforming the candidate experience through innovative email marketing!

Requirements:

Qualifications:

- Bachelor's degree in Marketing, Communications, or a related field; Master's degree is a plus.

- 7+ years of experience in email marketing, with a proven track record of driving results and managing complex campaigns.

- Strong knowledge of email marketing best practices, tools, and metrics.

- Experience with marketing automation platforms (HubSpot, Marketo) and email service providers (Mailchimp, SendGrid).

- Excellent writing and communication skills, with the ability to craft compelling messages that drive engagement.

- Strong analytical skills and familiarity with data analysis tools to assess campaign effectiveness.

- Ability to lead projects, collaborate with cross-functional teams, and prioritize tasks in a dynamic environment.

- Be a part of Interview Kickstart's mission to empower candidates for success with your expertise in email marketing!