Marcom Specialist

Job Description:

• Responsible for planning and executing marketing communication campaigns,
• Assist in developing and implementing marketing plans including ATL, BTL, Digital marketing campaigns to achieve sales targets for new and existing exhibitions/trade fairs.
• Manage marketing budgets and strive for higher ROI.
• Liaise with media, advertising and PR agencies for exhibition / trade fair promotion, preparation of sales collateral, road shows, event website and social media presence, press coverage, etc.
• Assist in maintaining Brand consistency across media/markets for HITEX Exhibition Centre and various trade shows organised by HITEX. Manage trademark and copy right, website domain registry, etc,Role & responsibilities.

Preferred candidate profile:

• MBA (Marketing) / PG Degree or Diploma in MassCommunication.
• Candidate should be a Self starter with an excellent personality and infectious positive mental attitude.
• should be organized and highly detail oriented.
• should have experience using Microsoft Office.
• Should have excellent communication skills (both verbal and written, with experience in drafting narrative and graphic content and business writing).
• Should have the ability to work with little or no supervision in a fast paced and at times chaotic environment.
• stay calm while working under pressure or tight deadlines,
• should be enthusiastic, passionate, team oriented and collaborative in nature.