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HomeLane

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3.5

based on 735 Reviews

Video summary

82 HomeLane Jobs

Senior Manager - Performance Marketing

Homevista Decor and Furnishings Private Ltd

3.5

based on 735 Reviews

3-6 years

Bangalore / Bengaluru

1 vacancy

Senior Manager - Performance Marketing

HomeLane

posted 2mon ago

Job Role Insights

Flexible timing

Key skills for the job

Digital Marketing Salesforce Research Analytical Chemistry CCTV Monitoring Google AdWords

+ 4 more

Job Description

Handling Facebook Ad campaigns, Google AdWords campaigns

Formulate Campaign Strategies, set-up and optimize campaigns

Plan and implement various types of campaigns, but specific focus to be on performance marketing

Work with the product team to drive website performance - Own marketing targets and plans

Identify the target audience and ascertain how best to communicate to that audience

Analyze, research and recommend target audiences characteristics, behaviors, interests and media habits Monitor performance and evaluate the effectiveness of campaigns through analysis of web analytics including consumer data and insights, and use this data to tweak current campaigns and formulate future ones

Execute all digital marketing plans as per approved plans in a timely, efficient and effective manner (Facebook, Instagram and Google)

Research and execute important aspects of campaign builds

Such as keyword research, ad copy drafting, audience research, client/website research

Day-to-day monitoring and management of digital media plans including changes, budgeting, execution, optimization and reporting

Keeping up-to-date on industry trends, new media buying opportunities and recommendations on new ways to reach target audience

EXPERTISE AND QUALIFICATIONS

Should have 8-10 knowledge and working experience in running campaigns on Facebook and Google

Experience in increasing quality score

Excellent data analytical, organizational, and time management skills

Should have experience in inbound traffic and cultivation of leads and sales

Must be able to prioritize tasks and be a go-getter

Experience in the lead gen industry will be preferred

Grow & nurture the digital marketing team

Employment Type: Full Time, Permanent

Read full job description

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What people at HomeLane are saying

What HomeLane employees are saying about work life

based on 735 employees

52%

48%

54%

100%

Flexible timing

Monday to Saturday

Within city

Day Shift

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HomeLane Bangalore / Bengaluru Office Location

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Bangalore / Bengaluru (1)

Bengaluru/Bangalore, Karnataka Office

Headquarter

3rd Floor, Samrah Plaza, Awfis, St Marks Rd, Shanthala Nagar, Ashok Nagar, Bengaluru, Karnataka 560001, BANGALORE, Karnataka 560038, IN Bengaluru/Bangalore, Karnataka
560038