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Glenmark Pharmaceuticals - Lead - Global Marketing & Analytics (8-10 yrs)

8-10 years

Glenmark Pharmaceuticals - Lead - Global Marketing & Analytics (8-10 yrs)

Glenmark Pharmaceuticals

posted 1mon ago

Job Role Insights

Flexible timing

Job Description

Key Responsibilities :


- Manages projects for products in different stages of lifecycle thus requiring frequent interaction and collaboration with Medical affairs, Regulatory, Finance, Clinical, Alliance management as well as Glenmarks affiliates and partners.


- Analyses external and internal customer data using database queries, spreadsheet models, web analytics tools, statistical analysis tools, and campaign management software tools


- Research and analyse the latest marketing trends, customer behaviour, and competitors products and strategies to identify the best marketing practices


- Development of forecast, business cases, Pricing strategy, launch sequence in evaluating commercial opportunities as well as building launch strategies


- Produce meaningful KPI dashboards and delivering monthly, cross-channel performance reports with actionable insights. Create and manage Gantt charts for various projects and utilize analytical tools and compile relevant data into easy-to-understand reports


- Work closely with markets/affiliates for launch readiness, in close collaboration with different cross functional teams, aligned with the brand and portfolio launch strategies in accordance with Long Range Planning.


- Manage and implement various marketing materials, including website copy, promotional emails and newsletters, paid ads, landing pages, and case studies across multiple marketing


- Provides actionable overall market and customer insights to address key strategic questions. Responsible for tracking, reporting, and analysing the performance of marketing activities, ad-hoc analytic requests, and development/automation of regular reports


Key Skills :


- Comfortable multitasking, excellent organizational skills and good at prioritizing under minimum supervision; experience with managing cross functional teams


- A firm grasp of mathematical and statistical concepts. Knowledge of data structures, analytics techniques, and management applications is preferred.


- Strong strategic and analytical capabilities, with demonstrated experience in analysing complex datasets, collecting data, effectively synthesizing the analytics/data to form a complete, cohesive picture.


- Excellent written, communication, and analytical skills; tech-savvy, detail-oriented, and an effective communicator


- A good understanding of the pharmaceutical industry and the phases of drug development; previous experience required


- Deep understanding of datasets and platforms like IQVIA, Drug Pricing Intelligence (POLI), IRP (International Reference Pricing and Sequencing) etc.


- Proficiency in Microsoft Office suite (Word, PowerPoint, Excel, Outlook), Digital


Interested candidates can apply by sending their resume and application form with subject line as Application for Lead Global Marketing & Analytics latest by 14th February 2025


Functional Areas: Other

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What people at Glenmark Pharmaceuticals are saying

Pharmaceutical salary at Glenmark Pharmaceuticals

reported by 2 employees with 2-5 years exp.
₹3.5 L/yr - ₹4.5 L/yr
At par with the average Pharmaceutical Salary in India
View more details

What Glenmark Pharmaceuticals employees are saying about work life

based on 2.9k employees
63%
61%
37%
95%
Flexible timing
Monday to Saturday
Within city
Day Shift
View more insights

Glenmark Pharmaceuticals Benefits

Health Insurance
Job Training
Free Transport
Soft Skill Training
Team Outings
Cafeteria +6 more
View more benefits

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