SFMC Developer - AMPscript (7-9 yrs)

Experience Required : 7+ years.

Key Responsibilities :

- Develop and maintain email templates using HTML and AMPscript.

- Build dynamic and personalized email content with AMPscript and SSJS for enhanced user engagement.

- Utilize Journey Builder, Automation Studio, and Einstein features to create and optimize customer journeys and automation workflows.

- Implement segmentation strategies and use SQL queries to ensure targeted and relevant content delivery.

- Build and manage Data Extensions and conduct advanced data handling with SQL.

- Analyze campaign performance within Analytics Builder and interpret insights to guide optimization efforts.

- Develop and manage Cloud Pages for landing pages, surveys, forms, and other web integrations using AMPscript, SSJS, and HTML/CSS.

- Perform thorough QA and UAT on emails, journeys, and automations, verifying rendering across platforms and validating accuracy.

Qualifications :

- Strong expertise in AMPscript, SQL, and SSJS.

- Proficient in HTML, CSS, and email coding best practices, ensuring responsive design for multiple devices.

- Hands-on experience with Journey Builder, Automation Studio, Email Studio, and Analytics Builder.

- Experience with web service integration (REST/SOAP) would be beneficial.