Salesforce Marketing Cloud Engineer (5-7 yrs)

Job Description :

- Salesforce Marketing Cloud implementation, configuration, data migration, and working with Marketing Cloud Connect, and other Integrations

- Lead requirements gathering, solution design, and writing statements of work

- Communicate project concepts and outcomes to client project stakeholders

- Design and delivery of solutions in Email Studio

- Design and implement, for automated email/mobile journeys using Email Studio, Mobile Studio, Automation Studio and Journey Builder, and advise clients on how to optimize further

- Strong understanding of digital marketing KPIs, such as email marketing, PPC and other marketing conversion metrics

- Experience in reporting and analyzing email activity using Email Studio reports and Journey Builder. (Nice to have) proficiency with Data Views and Discover Reports within Analytics Builder, Einstein Engagement

- Design and/or build integrations between Marketing Cloud and 3rd party applications or data sources

- Conduct user training and actively promote user adoption of Marketing Cloud

- Track record for delivering marketing automation projects in a fast-paced environment, and able to successfully keep to deadlines.

Required Qualifications and Background :

- At least 4 years' experience working hands-on in Marketing Cloud implementations, ideally involving integrations with Salesforce core and other platforms.

- Certified Marketing Cloud Consultant

- Certified Marketing Cloud Email Specialist

Knowledge, Skills, and Abilities Required :

- Ability to work with clients to design customer journeys, and associated data models.

- Extensive experience with Marketing Cloud Studios & Builders, most importantly Email Studio, Content Builder, Journey Builder and Automation Studio, and ideally also Cloud Pages and Mobile Studio.

- Understanding how to build a custom preference center.

- Conceptual understanding, to be able to establish data models, work with API's and configurations

- Knowledge of 1+ of the 6 programming languages in SFMC: AMPScript, HTML and CSS, SSJS and/or JavaScript, SQL (and Query Studio experience) or Guide Template Language).

- Experience with Salesforce CRM (Sales & Service Cloud, Communities)

- Have a 'can-do' attitude and be a good team player.

- Clear communication skills to make complex technical matters simple when when communicating with non-technical stakeholders and client executives,

- Bachelor's, postgraduate degree or professional qualification.