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EssenceMediacom

Compare

2.5

based on 14 Reviews

72 EssenceMediacom Jobs

Manager - Biddable

EssenceMediacom Canada

2.5

based on 14 Reviews

3-5 years

Gurgaon / Gurugram

1 vacancy

Manager - Biddable

EssenceMediacom

posted 14d ago

Job Role Insights

Fixed timing

Key skills for the job

Data Analysis Social Media Marketing Factory PPC Nexus Active Directory

+ 2 more

Job Description

Description

Position at GroupM Nexus

Nexus is a part of GroupM, the world s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Manager - Biddable to join us.

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

TheGroupM Nexus teams adopt a collaborative and customer-centric approach in delivering high valued and innovative solutions for our Agencies and Agencies clients, including the activation and execution of dynamic media campaigns.

Reporting of the role:
Reporting to: This role reports to the Director GroupM Nexus India

3 best things about the job:

Get to work in a truly integrated team handling 360 aspects for a brand.
Will work closely with the leading publishers such as Google & Facebook
You are a part of proven, high performance team with an excellent supporting network with development opportunities within GroupM India

In this role, your goals will be:

In three months:

Understand the complete biddable media scenario on client s business For Google ads (Search, you tube and Display) and Social
Handled day to day tasks / requirement effectively.
Data analysis, Media Planning and Strategy for Google ads and Social Campaigns
Understand different 3 rd party Measurement platforms.

In six months:

Client Servicing and Client communication on Search, Video (YouTube), Display and Social Campaigns
Optimized implementation in all biddable media platforms
Recommended and implemented best practice.
Explored and executed an innovation in one of the biddable media platforms.

In 12 months:

Exceed client expectations in terms of biddable media implementation.
Create a roadmap for the next year.

What your day job looks like at GroupM:

Analyze, track and optimize on an ongoing basis effective benchmark for measuring the campaigns performance including keyword/placement bids, account daily/monthly budget caps, impression share, quality score, CTR, conversion rate and other important metrics and proactively make strategic recommendations to meet campaign goals and improve performance.
Also, you will work on YouTube video campaigns (Skippable and Non-skippable) optimizing them to get best effective CPM without compromising reach and frequency.
Communicate with internal stake holders on project development, timelines, and results. Work closely with the other team members to meet goals.
Monitor and administer analytics dashboards and key reporting MIS tools and regularly make recommendations for improving the data available.
Client communication, prioritizing work for the team and ensuring the recommendations and optimization on the account is designed to meet client KPIs.
Stay ahead of the competition by analyzing, keeping pace and regularly documenting search engine and PPC industry trends across web and mobile platforms, and adopting new/best practices on an ongoing basis.

What you ll bring:

Through understanding of Google AdWords (Search Display and video)/Facebook Instagram
Understanding of Bid Management Tools
Number Crunching
Data analytics
Planning and Strategy
Understanding of Programmatic

Minimum qualifications:

Relevant experience of 3-5years in search marketing roles

More about GroupM

GroupM - GroupM leads and shapes media markets by delivering performance-enhancing media products and services, powered by data and technology. Our global network agencies and businesses enable our people to work collaboratively across borders with the best in class, providing them the opportunity to accelerate their progress and development. Teams or geographies do not limit us; our scale and diverse range of clients let us be more adventurous with our business and talent. We give our talent the space, support and tools to innovate and grow.

Discover more about GroupM at www.groupm.com
Follow @GroupMAPAC on Twitter
Follow GroupM on LinkedIn - https: / / www.linkedin.com / company / groupm

About India

At GroupM India, there s never a dull moment between juggling client requests, managing vendor partners and having fun with your team. We believe in tackling challenges head-on and getting things done.

Employment Type: Full Time, Permanent

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