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287 Cyient Jobs

Industry Marketing Manager - Healthcare & LifeSciences

8-14 years

Hyderabad / Secunderabad

1 vacancy

Industry Marketing Manager - Healthcare & LifeSciences

Cyient

posted 6d ago

Job Description

  • Lead the design and execution of marketing strategies and programs aimed at delivering impact across the sales funnel, from pipeline creation to conversion
  • Spearheaded innovative lead generation initiatives, managing all aspects of GTM activities for the Healthcare & Life Sciences unit.
  • Collaborate with business line, service and solution, marketing, and sales teams to understand our existing customer base, buyer journeys, the value proposition, competitive environment, and service or solution differentiation to target customers and prospects
  • Leverage market research and competitive analysis to understand industry trends and competitive positioning in order to develop marketing strategies and programs
  • Create and launch content-led thought leadership programs to create brand awareness and demand generation
  • Utilize analytics to enhance customer segmentation and establish metrics to evaluate and track existing and new programs
  • Contribute and provide insight into initiatives and programs led and executed by other teams (e.g., key account planning and analyst engagement

Responsible for the implementation of BU-specific marketing initiatives. Works closely with Marketing Gen Manager to develop promotional programs and internal sales initiatives driven by key consumer insights. Evaluates the success of each promotional program to determine profitability and ensures programs are consistent with brand strategy.


Employment Type: Full Time, Permanent

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What people at Cyient are saying

Marketing Manager salary at Cyient

reported by 9 employees with 4-13 years exp.
₹14.5 L/yr - ₹21.5 L/yr
50% more than the average Marketing Manager Salary in India
View more details

What Cyient employees are saying about work life

based on 4.4k employees
63%
93%
57%
88%
Flexible timing
Monday to Friday
No travel
Day Shift
View more insights

Cyient Benefits

Team Outings
Soft Skill Training
Cafeteria
Job Training
Health Insurance
Work From Home +6 more
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Cyient Hyderabad / Secunderabad Office Locations

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Hyderabad Office
Headquarter
Cyient Ltd. - Uppal, NSL SEZ ARENA, 9th Floor, Block-6, Survey No-1, Plot No. 6, Uppal - Ramanthapur Rd, Uppal Hyderabad
Telangana 500039
Hyderabad Office
Cyient Ltd, Plot no-2, IT Park,ISB Road, Nanakramguda, Gachibowli, Near Continental Hospital Hyderabad
Telangana 500032

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