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Analyst - BA_Customer Insights
3-5 years
₹ 2.6 - 17L/yr (AmbitionBox estimate)
Bangalore / Bengaluru
1 vacancy
Analyst - BA_Customer Insights
Lowe's
posted 3d ago
Job Role Insights
Key skills for the job
Job Description
- The primary responsibility is to report, analyze and provide insights on Customer Experience at Lowe s across selling channels, customer segments and product categories. The individual will apply analytical methods to combine internal and external data and analyze trends in Customer Experience Metrics and the factors that play a key role driving improvement in those metrics.
- This position is responsible for following best practices in turning business questions into data analysis, analyzing results and identifying insights for decision making; determine additional research/analytics that may be needed to enhance the solution; and coordinate with cross-functional teams to ensure project continuity and strategic alignment.
- The individual will also have to proactively take up initiatives to apply modern tools and techniques to improve efficiency, accuracy and overall quality of insights offered to stakeholders.
- Analyze Customer feedback, LTR, NPS data to understand in-market trends and where to focus to improve Customer experience using Medallia platform / create reports / dashboards using Medallia capabilities.
- Work with our US (Mooresville) team to assist them in defining various reporting / analysis needs and building appropriate methodologies to provide actionable insights on Experience Metrics.
- Identifying the appropriate univariate and multivariate analysis to identify key customer trends and insights - Segmentation, Bayesian Networks, Factor analysis etc
- Synthesize disparate sources of data primary and secondary to develop cohesive stories, trends and insights that will drive strategic decision making across the enterprise.
- Leverage available information across workstreams to help connect dots and provide holistic insights on Customer Experience trends and Strategy.
- Work with the data operation teams to enhance data capabilities and develop tools to improve ease of access to data and BI for the broader organization
- 3-5 Years Hands on experience with Customer Experience Analytics / Customer Analytics / Customer Insights
- masters degree in economics / Statistics / Analytics or MBA in Marketing
- Hands on experience in Medallia Platform, SQL, Teradata, Hadoop, Python
- Hands-on Analytics Experience of building Statistical / Mathematical models and multivariate analysis like Segmentation, Logistic Regression, Bayesian Networks, Factor analysis, Conjoint analysis, etc
- Ability to apply Analytical tools and techniques to extract insights from Structured and Unstructured data.
- Consulting Skills - Ability to impact business decisions through analytics and research.
- Hands on experience in creating Executive level audience ready presentations to tell impactful stories.
- Excellent communication skill to connect with people from diverse background and experience
- Experience on working with text data would be an advantage.
- Experience in working with Customer Experience or Voice of Customer Metrics will be a good to have.
- Familiarity with retail industry and key concepts
Employment Type: Full Time, Permanent
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Analyst salary at Lowe's
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