Sales Officer

JD:

Job Purpose:

• Meeting the territorys sales (both volume & value) and collection targets.
• Form the vital link between the Company & its customers.

Principal Accountabilities:

• Meeting the territory’s sales & collection targets:
• Breaking down zone targets into customer targets at the start of the month
• Visiting the customers as per the travel plan
• Booking orders when visiting the customers
• Checking stocks at customers place to confirm orders to be booked
• Providing order status information to customers
• Ensuring that customers pay as per pay term, hence, track payments on customer visits
• Sell complete product range
• Upgrade customers to premium products
• Creating a demand for the company’s products:
• Engaging with buying houses personnel for product specification
• Visiting the merchandisers, production team along with the regular purchase managers
• Carrying the product promotion materials and making it available for the key decision makers
• Visting manufacturers and converting them to sale.
• Retaining existing customers:
• Regular visitations as per the travel plan
• Attending to customer queries promptly
• Ensuring supplies in time
• Liaising with office to address administration issues like credit/debit notes, shipment details in case of delays, status of orders given
• Timely information about new products
• Sharing relevant product information on features, benefits, correct usage
• Maintain contacts in all relevant customer personnel in merchandising, design etc, other than purchase.
• Prospecting for new customers in order to expand the customer base:
• Visiting new customers
• Visiting uncovered areas in existing territory
• Market intelligence gathering:
• Collecting competition information on new product launches, product prices etc. from trade
• Assessing competition share at customers
• Gathering information on customers receiving specific recognition awards from competition for turnover etc.
• Keeping regular tabs on competition activities like presentations, seminars etc..
• Gathering competition materials and tools from the customers and updating the decision makers
• Implementing the company’s market strategies at the grass root level:
• Implement price increase
• Offering coats sewing solutions:
• Ensuring a high level of customer service at the front-line level in terms of product & technical information
• Proper product recommendations / Thread advisory
• Handling customer complaints quickly and efficiently, with minimum damage to the company’s image.
• Timely submission of relevant reports