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1224 Capgemini Jobs

Brand Manager

Capgemini

posted 16d ago

Job Description


  • Brand Strategy Development: Develop and implement a comprehensive brand strategy, including defining brand positioning, value propositions, and unique selling points, in alignment with business objectives.
  • Market Analysis: Conduct ongoing market research and analysis to understand consumer trends, competitive landscape, and market opportunities to refine brand strategy and improve brand perception.
  • Marketing Campaigns: Develop and oversee multi-channel marketing campaigns, collaborating with external agencies and internal teams, to enhance brand awareness, drive engagement, and increase customer loyalty.
  • Brand Consistency: Ensure consistent brand tone, messaging, and visual identity across all platforms, campaigns, and communications.
  • Performance Monitoring: Track and analyze the effectiveness of brand initiatives and campaigns, using data-driven insights to make strategic adjustments and achieve key performance indicators (KPIs).
  • Budget Management: Manage and allocate the brand marketing budget effectively, optimizing resources to achieve maximum impact and ROI.
  • Experience: Minimum of 6-10 years in brand management, marketing, or a related field, with a demonstrated ability to lead and scale brand initiatives.
  • Education: Bachelors degree in marketing, Communications, or a related field. A masters degree or MBA is preferred.


Primary Skills
  • Strong analytical skills with the ability to interpret data, make strategic decisions, and track performance.
  • Excellent communication and presentation skills, with experience in stakeholder management.
  • Demonstrated creativity and a strong eye for design and detail.
  • Leadership Qualities: Ability to inspire and lead cross-functional teams, work in a collaborative environment, and manage multiple projects effectively.

Employment Type: Full Time, Permanent

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People are getting interviews at Capgemini through

(based on 2.9k Capgemini interviews)
Job Portal
Campus Placement
Company Website
Referral
Walkin
Recruitment Consultant
43%
19%
8%
7%
5%
2%
16% candidates got the interview through other sources.
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What people at Capgemini are saying

Brand Manager salary at Capgemini

reported by 2 employees with 9 years exp.
₹13.3 L/yr - ₹17 L/yr
17% less than the average Brand Manager Salary in India
View more details

What Capgemini employees are saying about work life

based on 38.8k employees
71%
88%
65%
85%
Flexible timing
Monday to Friday
No travel
Day Shift
View more insights

Capgemini Benefits

Submitted by Company
Salary
Flexible working
Leave
Mobility
Pension
Submitted by Employees
Work From Home
Cafeteria
Soft Skill Training
Health Insurance
Job Training
Gymnasium +6 more
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Capgemini Pune Office Location

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Pune, Maharashtra Office
Headquarter
Plot No.14, Rajiv Gandhi Infotech Park, Hinjewadi, Phase-III, MIDC-SEZ, Village Man, Taluka Mulshi, Pune, Maharashtra, India, 411057 Pune, Maharashtra
411057

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