Manager Outdoor Branding

Responsibilities:

Responsibilities:

• Develop and implement comprehensive out door brand strategies that align with the company's goals.
• Conduct brand market research, consumer insights, and outside research to identify opportunities.
• Work with Brand Communications / Branch team in the creation and implementation of integrated marketing campaigns in outdoor medium
• Engage with external partners/vendors for the development of key content development for campaign. Ensure that the creative direction given to agencies aligns with the brand message.
• Maintain brand guidelines and standards to ensure consistency and coherence across all brand touchpoints.
• Identify and implement new developments and innovation in the OOH space
• Assist Marketing Head in planning, and management of the Brand Development budgets to optimize marketing investment and support forecast expectations and business goals.

Qualification:

• MBA / PG in Marketing, Brand Management or Communications preferred.

• 8+ years of marketing experience in outdoor media.

• Excellent communication Oral and Written

• Should be a team player

• Team Management.