Expert- Institutional Building, BD and Market Linkage

The Expert - Institutional Building, BD Market Linkage will play a pivotal role in developing and strengthening rural institutions, such as farmer producer companies (FPCs), Producer Groups and Self-help groups (SHGs), to enable sustainable livelihoods in rural areas. The role involves identifying and creating market opportunities, building institutional capacities, and ensuring that rural communities, particularly tribal and marginalized groups have access to viable market linkages for their products and services. The expert will work closely with local partners, NGOs, Government agencies, and market actors to improve livelihood outcomes for rural communities.

KEY DUTIES AND RESPONSIBILITIES:

 

Institutional Building:

 

Capacity Development of Rural Institutions: Build the capacities of rural institutions, such as FPOs, PGs and SHGs to improve their organizational governance, financial management, and operational efficiency.

Leadership Governance Training: Train community leaders and governing bodies of rural institutions in best practices for management, accountability, and member engagement.

Strategic Planning Support: Assist rural institutions in developing and executing long-term strategies, including business planning, resource mobilization, and sustainable growth models.

Market Linkage Development: Market Access Strategies: Develop strategies to link rural institutions and

communities with local, regional, and national markets. This includes facilitating partnerships with buyers, wholesalers, retailers, and processors.

Capacity Building for Market Readiness: Train rural institutions in product development, quality control, packaging, and branding to make their products competitive in the market.

Facilitate Partnerships: Build partnerships with businesses, NGOs, government agencies, and other stakeholders to promote rural livelihoods and ensure market access.

Collaboration Stakeholder Engagement: Collaboration with NGOs Local Partners: Work closely with BRLFs civil society

partners and government agencies to design and implement capacity-building and market linkage programs.

Policy Advocacy: Advocate for policies and schemes that enable rural communities and institutions to access better markets and improved livelihood opportunities.

Training Module Development: Co-create training modules on FPC strengthening, statutory compliances,

aggregation, value chain development and marketing linkages etc. Facilitating training to Agri-entrepreneurs, progressive farmers and community

leaders. Capacity building and training programs to BoD members of FPCs, developing

demonstrations sites and incubation centers. Provide support to progressive farmers linkages with flagship schemes of both

Bachelor s degree (master s preferred) in Rural Development, Agribusiness Management, Social Work, Business Administration, Economics, or a related field.

At least 7-8 years of relevant experience in institutional building, rural development, and market linkage.

Proven track record of working with grassroots organizations, particularly in rural or tribal areas of India.

Familiarity with government schemes, rural value chains (especially agriculture, horticulture, livestock, NTFPs), and market linkage models.

Key Skills Competencies: Market Linkage Value Chain Development: Strong understanding of market

systems, value chains, and market access strategies for rural communities. Rural Livelihoods Knowledge: Deep understanding of rural livelihoods,

particularly in tribal, marginalized, and remote areas of India. Project Management: Strong ability to manage multiple projects, coordinate with

stakeholders, and ensure timely delivery of objectives. Capacity Building: Experience in conducting training programs and providing

technical assistance to grassroots institutions and rural communities. Stakeholder Engagement: Ability to collaborate with government agencies, civil

society organizations, private sector actors, and market players to achieve institutional development goals.

Innovative Thinking: Ability to design and implement innovative solutions for market linkage and institutional sustainability.

Communication: Strong verbal and written communication skills, with the ability to present complex ideas clearly to diverse audiences.