Senior Manager - B2B Marketing - SaaS/PaaS/Cloud Marketing Platform (5-15 yrs)

Senior Marketing Manager - B2B Marketing - SaaS,PaaS,Cloud Marketing

Primary Location - Delhi NCR

What You'll Do:

Reporting to the Head of Marketing, this role acts as a trusted marketing leader for the business, and you will:

1. Create a Buzz: Design and lead integrated marketing campaigns that spotlight our AI-driven service lines. Your creativity will elevate our brand and drive awareness among enterprises, ecosystem partners, analysts, and other key stakeholders.

2. Own the Narrative: Develop and refine positioning, messaging, and content that showcase our leadership in AI innovation. From thought leadership articles to high-impact case studies, you will craft stories that resonate.

3. Drive Demand: Leverage your expertise in B2B marketing tactics, demand generation, and channel strategies to increase consideration and generate leads.

4. Collaborate and Lead: Work together with business stakeholders, alliance partners, and analyst relations teams to align marketing initiatives with strategic goals.

5. Measure and Optimize: Utilize your deep understanding of marketing analytics to track success, adjust campaigns, and ensure lower-funnel impact that drives measurable business results.

6. Inspire the Team: Mentor and lead a high-performing marketing team, fostering a culture of innovation and growth.

What We're Looking For

We are seeking a visionary marketer who brings:

- Experience: 5-10 years of integrated marketing experience (global exposure preferred), including at least 5 years in marketing cloud, SaaS, or PaaS services, and 2-3 years in team leadership.

- Creativity Meets Strategy: A track record of developing and executing standout marketing campaigns that align with business objectives.

- Content Mastery: Exceptional writing and storytelling skills, with a portfolio of thought leadership, videos, press releases, and more.

- Analyst Relations: Familiarity with engaging industry analysts and leveraging insights to influence positioning.

- Digital Savvy: Expertise in digital platforms, channels, and analytics to track marketing performance and optimize for ROI.

- Leadership and Influence: Proven ability to inspire, collaborate, and lead cross-functional teams in fast-paced, entrepreneurial environments.

- Vision and Adaptability: A proactive approach to identifying trends, crafting solutions, and adjusting strategies in real time.