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88 Allen Digital Jobs

Regional Marketing Manager

6-10 years

New Delhi

1 vacancy

Regional Marketing Manager

Allen Digital

posted 1d ago

Job Description

He/she will be responsible for overall marketing strategy of offline programs, targeting prospect students and parents for a particular region.
  1. Develop and Execute Marketing Strategies:
  • Create and implement comprehensive marketing plans to promote NEET, JEE and PNCF classroom programs.
  • Identify target audiences and develop strategies to reach and engage them effectively.
  • Monitor and analyze market trends to adjust marketing strategies accordingly.
  1. Lead Generation and Enrollment Targets:
  • Set and achieve lead generation and enrollment targets for each program.
  • Utilize various marketing channels, including digital marketing, social media, email campaigns, and offline activities, to generate leads.
  • Track, measure, and report on the effectiveness of marketing campaigns to meet enrollment goals.
  1. Brand Management and Promotion:
Develop and execute brand promotion plans, ensure brand consistency, and maintain brand reputation within the zone.
  1. Channel Management and Partnerships:
  • Build and maintain relationships with schools, educational institutions, and other relevant partners to promote our programs.
  • Plan and execute events, webinars, and seminars to promote classroom programs.
  • Collaborate with internal teams to align marketing efforts with overall business objectives.
Qualifications:
  • MBA in Marketing.
  • Proven experience in marketing management, preferably in the education sector.
  • Strong understanding of digital marketing, lead generation, and enrollment strategies.
  • Excellent communication, leadership, and interpersonal skills.
  • Ability to work in fast paced ambiguous environment.
  • Strong analytical and problem-solving abilities.

Employment Type: Full Time, Permanent

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