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172 Aditya Birla Insulators Jobs
Market Development Manager (MDM)
3-8 years
Bangalore / Bengaluru
1 vacancy
Market Development Manager (MDM)
Aditya Birla Insulators
posted 1mon ago
Job Role Insights
Fixed timing
Key skills for the job
Job Description
- In-Store Activation Execution:
- Ensure that product placements, signage, and displays are strategically positioned to capture customer attention
- Execute in-store display, promotions, and activations in line with brand guidelines. Coordinate with vendors, depots, and local sales team for visibility implementation
- Work closely with dealers and local sales team to secure optimal shelf space and visibility elements placement in right areas
- Visual Merchandising Excellence:
- Maintain visual merchandising across dealer points by periodic visits to A and B Class outlets
- Replenishing and maintaining brand assets during retail outlet visits
- Train and guide store staff on effective merchandising techniques, ensuring they are equipped to maintain visual standards and enhance customer engagement.
- Maintain visual merchandising across dealer points by periodic visits to A and B Class outlets
- Local Trade Show execution:
- Plan end to end process for local trade show execution, like scouting property, arranging all elements like food, sound system, gifts etc
- Data Analysis and Reporting:
- Monitor competition merchandising initiatives. Provide regular reports offering insights into the impact of merchandising efforts and recommending changes as needed.
- Competition tracking Visibility
- Cross-Functional Collaboration:
- Work closely with the marketing, sales, supply chain (depot) teams to align merchandising efforts with broader business goals.
- Communicate and coordinate with regional sales representatives to ensure seamless execution of strategies and gather on-ground insights.
- bachelors degree in marketing.
- 2-5 years of experience in merchandising, retail marketing, or related roles, preferably within the same industry or market segment.
- 10 candidates 4-5 years experience
- 10 candidate 2-3 years experience
- 10 candidates 1-2 years experience
- Excellent communication and interpersonal skills to effectively collaborate with various stakeholders like local sales team, vendors.
- Creative thinking and the ability to develop innovative local merchandising implementation solutions.
- Self-owned 2-wheeler and willingness to travel within the region as and when required.
- Minimum 1-2 years of merchandising experience
Minimum Experience Level:
2-8 Years
Report to:
Manager
Employment Type: Full Time, Permanent
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