I&F Decision Science Practitioner Senior Analyst

Skill required: Delivery - Metrics and Predictive Analytics



Designation: I&F Decision Science Practitioner Senior Analyst



Qualifications:Any Graduation



Years of Experience:5 to 8 years



What would you do?
You will be aligned with our Insights & Intelligence vertical and help us generate insights by leveraging the latest Artificial Intelligence (AI) and Analytics techniques to deliver value to our clients. You will also help us apply your expertise in building world-class solutions, conquering business problems, addressing technical challenges using AI Platforms and technologies. You will be required to utilize the existing frameworks, standards, patterns to create architectural foundation and services necessary for AI applications that scale from multi-user to enterprise-class and demonstrate yourself as an expert by actively blogging, publishing research papers, and creating awareness in this emerging area. You will be working as a part of Marketing & Customer Analytics team which provides a set of processes that measure, manage and analyze marketing activities in order to provide actionable insights and recommendations to marketing organizations in terms of optimizing ROI & performance efficiency in operations.Customer analytics is a process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics. This information is used by businesses for direct marketing, site selection, and customer relationship management. You should have exposure to digital marketing, A/B testing, MVT, Google Analytics/Site Catalyst. The selected candidate will be part of Optimization team and work closely with the client and internal stakeholders to build A/B, multivariate tests and deliver superior experience on websites to increase engagement and conversion. The candidate will analyze design requirements, code front end solutions on Optimizely tool, launch and run A/B tests, and prepare report on test outcomes. The objectives of the team include but are not limited to:

Develop Content Testing, Component Testing, Page testing, Multivariate testing to improve customer experience on the Buyer's experimentation platform.

Validate experiments before go-live & continuously monitor in-flight experiments

Maintain a QA checklist & validation report for experiments



What are we looking for?

Develop variations in A/B test tool (e.g. Google Optimize, AB Tasty, Optimizely, etc.) in JavaScript/jQuery, CSS, HTML5 from design requirements/mock-ups, following coding standards and best practices

Configure, launch and monitor tests on the tool

Prepare relevant documents such as test plan, results analysis (post-test conclusion)

Work closely with clients and deliver tests as per SLA

Provide technical guidance to a team of junior developers

Strong experience working in UI development projects

Good experience with JS libraries like jQuery and modular JS development

Experience in JS Frameworks:Angular, React, VueJS

Knowledge with CSS frameworks like bootstrap & foundation

Advanced DOM Manipulation experience.

Ability to create HTML5 templates/modules from scratch and apply CSS styles following mockups/design (pixel perfect).

Responsive design techniques experience.

Advanced experience with AJAX.

Experience interacting with Cookies/Local Storage/ Session Storage


Roles and Responsibilities:

In this role you are required to do analysis and solving of increasingly complex problems

Your day-to-day interactions are with peers within Accenture

You are likely to have some interaction with clients and/or Accenture management

You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments

Decisions that are made by you impact your own work and may impact the work of others

In this role you would be an individual contributor and/or oversee a small work effort and/or team

Please note that this role may require you to work in rotational shifts


Qualifications

Any Graduation