Campaign Management Sr Analyst

Skill required: Marketing Operations - Campaign Management


Designation: Campaign Management Sr Analyst


Qualifications:Any Graduation


Years of Experience:5 to 8 years

Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com


What would you do?

Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.
Oversee multiple eDetail projects of marketing material development for various markets
Lead daily communications very effectively with markets and their corresponding agencies
Track multiple eDetail projects concurrently & ensure all projects are on schedule
Proactively highlight risks/issues to client, Production Director, especially risks associated w.r.t any project missing a deadline
Maintain a detailed view of projects & publish daily, weekly & monthly dashboards of all projects handled
Prioritize projects and clearly understand the context of various individual tasks
Assist Production Director with delivering key projects/initiatives on timely basis
Partner with local agencies and ensure timely delivery of project
Participate/Facilitate status meetings with relevant stakeholders
Campaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. Identify training needs based on process changes & update all documentation in a timely manner. Manage project status reporting. Maintain and publish issue logs with documented effort to indicate timely closure/mitigation of issues/risks. Create and maintain process diagrams. OE documentation.


What are we looking for?

Program Project Management

Agile Project Management

Adobe Experience Manager (AEM) Sites

Cascading Style Sheets (CSS)

Hyper Text Markup Language (HTML)

Ability to perform under pressure

Problem-solving skills

Detail orientation

Adaptable and flexible

Agility for quick learning

Continuously be focused on delivering results

Excellent written & Oral communication skills
Good to have Skills
Certifications Adobe CC / Graphic Designing
Roles and Responsibilities:

In this role you are required to do analysis and solving of increasingly complex problems

Your day to day interactions are with peers within Accenture

You are likely to have some interaction with clients and/or Accenture management

You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments

Decisions that are made by you impact your own work and may impact the work of others

In this role you would be an individual contributor and/or oversee a small work effort and/or team

Please note that this role may require you to work in rotational shiftsnan