Vendasta Technology (India) Private Limited Interview Questions and Answers

The assignment was basically to check my language, creativity, and presentation skills. They asked me to create 2 copies (ads) per topic. Given preparation time was two days and they took 2 weeks to get back to me with the results.

Q1. Difference between content writer and copywriter
Ans. 
Content writers focus on providing valuable information to the audience, while copywriters aim to persuade and sell products or services.
• Content writers create informative and engaging content for websites, blogs, and social media.

• Copywriters craft persuasive copy for advertisements, marketing materials, and product descriptions.

• Content writers prioritize educating and informing the audience, while copywriters focus on...read more
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Q2. Previous experience in the field.
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Was Asked to write social media ads for US audience in two days.

Q1. Do you know about the company?
Ans. 
Yes, I know about the company.
• The company is a social media content specialist.

• They specialize in creating and managing social media content for businesses.

• They have a team of experts who understand the latest trends and strategies in social media marketing.

• They have worked with various clients across different industries, helping them build their online presence and engage with their target audience.

• They use analytics...read more
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Q2. Do you think writing is a skill or art?
Ans. 
Writing is both a skill and an art.
• Writing is a skill because it requires practice, knowledge of grammar and vocabulary, and the ability to communicate effectively.

• Writing is an art because it allows for creativity, self-expression, and the ability to evoke emotions in readers.

• Good writing combines both skill and art, as it requires technical proficiency and the ability to engage and captivate an audience.

• Examples of s...read more
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Q1. First round would be a resume shortlist + cultural fit assessment by HR.
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There would be two questions to be completed in 90 mins. You could choose your preferred programming language.

Q1. This would be technical interview around your profile, questions around the experience, design questions for scenarios, coding round again.
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Q1. Final round of negotiations
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Copywriting test - ppc ads, fb ads, etc.

Q1. General questions on copywriting.
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Q2. Questions on background
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