Trade Brains Interview Questions, Process, and Tips

Excel assignment - i excel sheet as given we need to find some solutions

Q1. Asked about assignment
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Q2. Asked basic SQL questions
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Q3. Hr questions are important
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Q1. Asked about background and resume
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Q2. Asked general questions hr
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Q1. SQL vs NoSQL. Database related discussion -> Scenarios where we should prefer one over another (read-heavy, write-heavy)
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Q2. Caching Strategies
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Q1. System Design problem where you have to design encoder and decoder for generating mask of the image captured.
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Q1. Can you tell me about yourself?
Ans. 
I am a highly experienced Programmatic Campaign Manager with a strong background in digital marketing and data analysis.
• Over 5 years of experience in managing programmatic campaigns for various clients

• Proficient in using DSPs, DMPs, and ad servers to optimize campaign performance

• Skilled in analyzing campaign data to make data-driven decisions

• Strong communication and project management skills

• Previous experience working ...read more
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Q2. What optimizations have you implemented?
Ans. 
I have implemented various optimizations including audience segmentation, bid adjustments, and ad creative testing.
• Implemented audience segmentation to target specific groups of users more effectively

• Made bid adjustments based on performance data to maximize ROI

• Conducted ad creative testing to optimize messaging and visuals for better engagement
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Q3. How many campaigns did you manage simultaneously?
Ans. 
I managed an average of 10 campaigns simultaneously.
• Managed up to 15 campaigns at once during peak periods

• Prioritized tasks based on campaign goals and performance

• Used project management tools to stay organized and efficient
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Q1. Situation based questions
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Q2. What are the best practices for campaign optimizations?
Ans. 
Best practices for campaign optimizations include continuous monitoring, A/B testing, audience segmentation, and data analysis.
• Continuous monitoring of campaign performance to identify trends and make real-time adjustments

• Conducting A/B testing to compare different ad creatives, messaging, or targeting strategies

• Segmenting audiences based on demographics, behaviors, or interests to deliver more personalized ads

• Analyzin...read more
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Q1. Salary discussion
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Q1. How to calculate requirement of Banana is a city like Mumbai
Ans. 
The requirement of bananas in a city like Mumbai can be calculated based on population, consumption habits, and availability.
• Calculate the population of Mumbai

• Estimate the average consumption of bananas per person

• Consider factors like tourism and events that may increase demand

• Take into account the availability of bananas from local markets and imports
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Q2. How to know , difference between a good or bad retailer
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A good retailer focuses on customer satisfaction, product quality, and efficient operations.
• Good retailers prioritize customer satisfaction by providing excellent customer service and addressing customer needs.

• Good retailers offer high-quality products that meet customer expectations.

• Good retailers have efficient operations, including inventory management, supply chain logistics, and streamlined processes.

• Bad retailers...read more
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Q3. Simple SQL questions
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Q1. About industry experience
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Q1. Call demo from current job
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Q1. Work profile and how it will be
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Q1. Salary and details
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